Articles by Paige Stapleton and Brian Stark

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articles: 59

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By Paige Stapleton and Brian StarkRecently published1 topic

Is Your Message Speaking “TO” Your Ideal Client or “AT” Them?

We recently received a lovely email from someone in our newsletter community thanking us for the information they have received from us over the past year and that, now, they had something exciting to share with us. They also asked for our professional opinion as well. Oh! How fun…I couldn’t wait to read on. I scrolled down the email message with excited anticipation to see what my exciting surprise was. Suddenly, my anticipation took a huge dive! The first thingr I saw was the question “What is ECUA?” (Just so you know, the acronym has beenr

Primary topic: Marketing Strategy

Marketing Strategy

1,373 views

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By Paige Stapleton and Brian StarkRecently published1 topic

Surprising Decisions That Are holding You Back

What happens for you when you’re thinking about reaching out to potential clients? I imagine that more often than not it may go something like this… You look at your list of people to reach out to and as you go down you do your critique: “Mary – yes she really needs my help and I know I can really help her change her life, but she just doesn’t have any money and she can’t really afford to pay me.” Next! “Joe – I just called him last week and he never got back to me. He must not want to work with me. I don’t want to bug him again.” Next!

Primary topic: Marketing Strategy

Marketing Strategy

1,337 views

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By Paige Stapleton and Brian StarkRecently published1 topic

10 Secrets to Building A Strong Community Online and Off

Since day one in our business we knew how important it was to build our community (in marketing language it’s called building your list). And to be totally transparent, in the beginning we were not very good at it, in fact you could say that we pretty much stunk. :-) But we learned, some through trial and error, some through modeling other people’s methods and a lot through investing in various workshops, courses and mentors.

Primary topic: Marketing Strategy

Marketing Strategy

892 views

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By Paige Stapleton and Brian StarkRecently published1 topic

5 Simple Steps to Make Money with Meaning

Paige and I run into people all the time who want to make money with meaning. All of our clients have come to us with a huge desire to make more money with meaning. And making money with meaning is one of the most central, core values of our business. It started for us years ago, when we were still in our previous careers and living in New York City. We were both really successful. We were both making a lot of money. We were both “living the dream”.

Primary topic: Marketing Strategy

Marketing Strategy

877 views

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By Paige Stapleton and Brian StarkRecently published1 topic

Do You Have An Entrepreneurial Mindset?

When I worked in the banking world (seems like a lifetime ago!) everything was pretty much decided for me. I had a boss who told me when to come in, how long I needed to be there, what to do when I was there, what my deadlines and goals were and overall what was expected of me. I also had colleagues who not only had certain expectations of me, but who also supported me and had my back. There was a team of support all around me and every supply I could ever want was normally always at hand.

Primary topic: Marketing Strategy

Marketing Strategy

814 views

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By Paige Stapleton and Brian StarkRecently published1 topic

Avoid This Fatal Flaw When Connecting With Clients

There are so many ways for you to reach potential clients… your website, your blog, your marketing materials, your facebook posts, your networking, public speaking, your fliers and handouts, etc. Some are more effective than others, but whether it's online or offline, you have many opportunities to touch and connect with your ideal client (who desperately NEEDS your help and is so ready to get AND pay for that help from the right person).

Primary topic: Marketing Strategy

Marketing Strategy

794 views

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By Paige Stapleton and Brian StarkRecently published1 topic

3 Essential Elements for Stand Out Heart-felt Entrepreneurs

We were recently in a room full of passionate, heart-felt entrepreneurs getting some special training for speaking from the stage. It was an incredible opportunity to see so many caring professionals sharing their message and their gifts with all of us. They were all absolutely wonderful, but there were a few who really stood out. As we searched for what to call that “stand out” quality, we realized that not too long ago we would have called it “confidence”… but today we would call it “certainty”.

Primary topic: Marketing Strategy

Marketing Strategy

783 views

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By Paige Stapleton and Brian StarkRecently published1 topic

What's Your Stopping Agent?

The Universe is soooo amazing! And here we are, standing in the middle of it, building our business…knowing on the one hand that abundance is all around us, knowing that what we have to offer can truly help people, knowing that the opportunity for us to have everything we desire is right here, right now…and yet….we stop ourselves…Arghhhh!

Primary topic: Marketing Strategy

Marketing Strategy

770 views

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By Paige Stapleton and Brian StarkRecently published1 topic

Choose Your Experience

There is a lot of talk right now about the “Economic Crisis”. In fact, it’s all over the TV, radio, newspaper, Internet, political debates, etc. It is during times like this when it is important to remember that we create what we experience. Our words, thoughts and beliefs have incredible power, and they create the life we live. They color our perspective and determine how we see the events in our world and what we attract into our life and our business.

Primary topic: Marketing Strategy

Marketing Strategy

735 views

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Articles by Paige Stapleton and Brian Stark

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Articles by Paige Stapleton and Brian Stark