Good At What You Do But Afraid to Sell?

If you are a coach consultant or service professional and feel that you and your service isn't conveyed in the best possible light... that your true self and what you can do for others is not represented in the absolute best way possible... then you're stopping yourself short and cheating the world of the work you can do for them.

All too often, many professionals who are really truly great at what they do, most of these professionals are really just scraping by, making barely just enough to live on.

And the biggest problem facing these professionals is that they're just too scared to sell their services. They're just so fearful of rejection... in what others may say about their value and their worth. 

Of course, there's a whole range of products and services and coaches out there who can help one sell and market better. But, quite frankly, there's something even more definite and even more satisfying to a solo professional in selling their services. And that is to do more of what they do!

That's right! And it's nothing spooky or cosmic or anything like that because all a professional has to do... is do more of the work that they are afraid to sell.

So if a writer is afraid to get booked solid, all they need do is write, not sell. So when engaging a particular prospect into a conversation about services, the best thing the writer can do is NOT sell but to let their writing show. And that could mean that the writer says I'm not going to sell myself here but instead, creates a proposal that so knocks the prospective client out, by the way the proposal was written, that the proposal itself was the SELLING of the work and the professional!

The same with a speaker. The speaker can say I'm not going to sell myself because that's all really quite a staged scenario so why don't you get a few of your staff together and instead of having a meeting and you evaluating me, why don't I speak during this meeting and you can see if you like what I deliver and you can hire me based on that!

A web designer can create a piece of work for a prospective client or reworks an existing website or marketing brochure and uses THAT as the selling conversation, rather than the shaky conversation about their own worth and value.

There is nothing quite like the prospective client experiencing what you have to offer because it absolutely beats a formal type interview or a bunch of quivering shaky language on a website or brochure.