These days, everyone is familiar with various ways to market themselves and their products & services on Twitter – but what about affiliate marketing on Twitter? As a merchant, are you making it easy for your affiliates to market your products and services there?
It’s a very simple process – you just create a series of tweets for your product or service, then add them to your affiliate resources wherever you provide them for your affiliate’s use. Your affiliate marketing tweets should begin with “RT @YourUserName’, such as ‘RT @SuperAffil: Want To Know How I Can Create A Product A Day? %LINK%’. All your affiliates need to do is replace %LINK% with their own affiliate link and they can start tweeting your products and services right away.
To see this in action, take a look at the Team Champigny affiliate resources page for my e-book on Creating A Product A Day… You’ll see that the first 6 resources there are tweets for our affiliates to use when affiliate marketing on Twitter.
With buttons, banners, Facebook posts, sample e-mails and tweets all there for our affiliates, why would we put the affiliate marketing tweets first? Because it’s the quickest way for an affiliate to start promoting your product – copy the tweet with their affiliate link in place, open a new tab for Twitter or fire up TweetDeck and paste it in… Sent – and they’re on there way! This is especially powerful for new affiliate marketers, as many have started out building their social media profiles faster than they build their opt-in lists.
How effective will they be with affiliate marketing on Twitter? That depends on a number of factors, such as how targeted their following is, how many people are following and reading their tweets, what their relationship is with those readers, whether they’ve achieved expert status in the minds of their followers and, of course, how well you wrote the affiliate marketing tweets they’ll be using!
If, on the other hand, you’re an affiliate marketer planning to start tweeting affiliate links in any given niche, be sure you’ve built a following specific to that niche, starting by creating a Twitter account whose username makes it obvious what you’ll be tweeting about. While some will choose not to follow you it’s usually because they aren’t interested in that niche, NOT because you’re affiliate marketing on Twitter.
How do I know that? Because 2 of my Twitter accounts are @SuperAffil & @CaptnAffiliate – pretty obvious – and between them they have over 25,000 followers and are on over 1,200 Twitter lists! So much for the commonly-held belief that people don’t want to read commercial tweets… ;-)
So again I repeat: Are you enabling your affiliates to easily market your products & services on Twitter? Of if you’re affiliate marketing, are you using Twitter as powerfully as you should be? In either case, if your answer was no it’s time to start creating some affiliate marketing tweets and taking your affiliate marketing on Twitter to a more professional – and profitable – level!
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Naeem Ak is a social media writer at Smmpoint who also contributes for hundreds of other blogs. His articles predominantly focus on social media and are widely followed by readers from all over the world
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