The one rule that should be in the mind of a person who is developing an e-commerce website is 'KISS'- keep it simple, silly!. This is what an e-commerce customer experience should be, just simple. A website is more than just a text on a screen. It’s an entire branding and marketing strategy that is designed to meet the needs and wants of your customers. Website design is not just limited to making a pretty interface. It is also about how your website is designed to work. Customer experience in eCommerce is all that matters.

Tips to follow if one is creating an ECommerce website are as follows:

1: Simplicity
2: Branding should be the priority.
3: Think like a customer who is visible on your website.
4: Usage of color
5: High-definition images should be used.
6: Content should be scannable
7: The website should look and feel professional.
8: Social proof
9: Categories should be easy to navigate.
10: Checking out process should be as smooth as it can be.
11: Your website should be responsive.

How important is a description of an online shopping page?

It helps you get the trust of your customers: As you provide original and informative product descriptions, the customers feel appreciative of the efforts you are putting into saving their time, understanding their needs, and providing them with the best solutions. You can create more traffic and increase the amount of time your customer spends on your website. If you need help with attractive descriptions for your site or website designing then there are many web designing services in Delhi that are available to help you out with this task. Their motive is to enhance the user experience.

Customers understand what they are being asked to do and to whom they are being asked to do it, but also are aware that the decision is their own to make. Therefore, the description for an online shopping page plays a major role in attracting customers to their website. Customer satisfaction and loyalty, both are dependent on what the website has mentioned in their description about the shopping page and how well a website is developed that the customers give positive feedback about the site. It all comes down to your description of your website.

I recommend that you make sure that your online store has some sort of basic information on the product you are selling. Many people are likely to go and look for your web store with the basic product information, they would not have to go and search for more information about your product, as they would have in the pre-Internet era. If you do not provide the basic information about the product you are selling on your online store, you are asking your potential customers to go and search for it. If you do not provide the basic information about the product you are selling on your online store, customers will have to search for your product on the internet. Because they are searching on the internet, they may not find your product and may even leave you bad feedback. If you do not give good customer service, you will lose your customers.

Author's Bio: 

Aditya is an avid blogger who shares valuable information with our society.