The hallmark of a successful retail business is in its use of technology. What point of sale system you are using, whether you and your employees are IT efficient or not and finally, if you are selling online through an integrated process. Use of technology in the retail business is a necessity these days so that you can augment your sales and remain ahead in the completion all through the year. Microsoft Retail management system is one such application that can take your business to places and to give new wings to your retail business, you may go for a Microsoft dynamics RMS cart application.

Microsoft dynamics RMS cart is usually a complete shopping cart system that integrates Dynamics RMS and your ecommerce store. The whole application is developed on .NET platform (although this can be done on PHP as well); through a web integrator (that generates and reads XML files), the Microsoft ecommerce cart communicates with Dynamics RMS running at the retailer’s end. The web integrator uploads your product details from your RMS to the Microsoft ecommerce store and once orders are passed, the same web integrator can help you to download the orders from your Microsoft ecommerce cart to the retail management system. The whole process can be either manually controlled or completely automated. Depending upon the frequency of orders and the state of your inventory, the stock updating and order download processes can be scheduled and can be maintained in almost real-time.

The top benefits of Microsoft ecommerce cart are as follows:

• To manage a Microsoft dynamics RMS cart application you do not need to maintain two separate work forces. The same workforce who manages your retail store can also manage the Microsoft ecommerce store comfortably

• Both your brick-n-mortar store and the Microsoft ecommerce cart are served through Microsoft’s powerful Retail Management System resulting in flawless operations in all aspects of your retail business

• You can give any look you want to your Microsoft ecommerce store. Your customers will experience the same ease of movement and friendly environment while they shop.

• All your business figures are consolidated – your physical store and online sales. You no longer have to process your sales report separately and later collate everything in a painstaking way.

However, getting the right vendor for Microsoft ecommerce store is not so easy. There are not many in the market flexible enough to give you the right options/features to run your business. They may offer plenty of features; but at the end, it matters what you need for your online retail business and not what they offer. So, instead of offering a set of pre-made options, the Microsoft dynamics RMS cart provider should be capable of developing all the modules or options that you actually need. Above all, the vendor should not charge you a fortune for the solution; your Microsoft ecommerce cart system should be affordable too, besides being flexible.

Author's Bio: 

I am associated with LAN Services, LLC, an online store solution provider based in California, USA. A decade in the information technology market of the United States and with 500+ satisfied customers, LAN Services (a Microsoft Certified Partner) have now an enviable list of worldwide clientele. Our core area of expertise is in Microsoft Dynamics RMS and POS 2009 integrated shopping cart solution developed on .NET platform.