Way back when you first conceived the vision for your small business, you definitely projected your future to be very profitable. If you haven’t reached that target yet, could it be partly because you’ve missed opportunities along the way? Thomas Edison said that "Opportunity is missed by most people because it is dressed in overalls and looks like work." When buried in the minutia of the ever bulging to-do lists, opportunities are missed because they seem so similar to the endless tasks of your projects lists.

How many times have you sent a “Thank you, for your interest; although, we weren’t able to connect this time, I’m excited meet you and hope that we will do business in the very near future,” note to anyone interested in your business, but who is not committed to spend money on your products or services at the present time? Delays can be hard for some small business owners but a hidden opening to future profits for others. Moving to the “next” customer or client, as Jack Canfield will suggest, is crucial, but so wrong if the opportunity to surprise the person behind a “lost sale” with your candid appreciation and hope for another opportunity in the future. What stops you from asking for feedback on what they were looking for? It is not just another task, it’s a smart business opportunity that can potentially contribute to your future bottom line!

One key indicator is the quality and consistency of your on-line presence. How do you take advantage of your Facebook presence with both home and fan pages? What is your activity in Linked In for professional services? Are you tweeting away for maximum exposure? Does your small business have a website that is easy to use with the opportunity to collect customer contact information? At what level have you captured your web opportunities? Want more website visitors? Are you mobile friendly? Do you understand the magnitude of the opportunity to captivate your audience of mobile shoppers? Are your mobile apps directly connected to your online store? Hello, out there! Unless you live under a rock, these are the major opportunities you can capitalize on moment by moment and translate to higher sales, larger transactions, and increased profits.

What if you “had more time” to devote to the products or services that generate the bulk of your small business profits? Are you terminating products and services that not only do not generate income but also drain your limited time supply? How much higher would your profits be if you discovered that you do have time to focus on your moneymaking products or services? Opportunity is not a task; it’s simply smart business. The opportunity to eliminate what is not generating revenue will open the hidden doorways to what does create income and make your business less stressful and definitely more profitable.

Even with the air full of hope and new beginnings, small business owners know that the economic crisis isn’t quite over yet. I believe that there is still ample room for people who want to make money, provided they are determined to increase their profits and act on every viable opportunity coming their way; never confuse opportunities with tasks.

Creating your best profit solutions is my highest priority.

Remember – Just Say No to the Status Quo TM

Donna Marie Thompson, PhD

P.S.: For more information please click on the link to get my free Special Report: “3 Profit Pitfalls and How To Avoid Them.”

Author's Bio: 

Donna Marie Thompson, PhD is a Small Business Profitability Expert and Founder of Expert Profit Solutions. She is a two-time best-selling author who has spent most of her career problem solving in international management consulting.

Donna Marie has helped businesses meet their profit targets under challenging circumstances. She was a Director at PricewaterhouseCooper's Consulting, and has worked at Booz Allen, as well as local consulting firms. This wide range of experience in businesses of all sizes uniquely qualifies Donna Marie to guide small businesses to discover their hidden profit potential.

Donna Marie earned a PhD from George Washington University, an MBA from Virginia Polytechnic Institute, a CPA in the state of Maryland, and is a Master Practitioner of the Energy Leadership Index.

Get your own copy of the free special report: "3 Profit Pitfalls and How to Avoid Them" at http://www.ExpertProfitSolutions.com.