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Articles from Burke Franklin | Selfgrowth.com
- A Few Secrets Not Mentioned in "The Secret" - by Submitted on Aug 19, 2009 from Burke FranklinPerhaps you've seen the film, "The Secret" which features interviews with many success gurus sharing how they made it -- I saw the video and thought it was pretty good. In my experience; however, there are a few more factors for achieving the success you want. Having owned my dream airplane, ...
Views: 1190(1 vote) - Selling for a Change - by Submitted on Aug 19, 2009 from Burke FranklinYou can lead a horse to water, but you can’t make him drink. . . Try salting the oats! ~ Anonymous Selling is often more than convincing someone to buy your product or service, but to also change what they already have or what they are doing now. Some customers are already interested in ...
Views: 1049(1 vote) - Are Your Financial Projections Believable? - by Submitted on Aug 19, 2009 from Burke FranklinMany people think a set of financial projections is a business plan. Wrong. Experienced business people know that no matter how honest and forthright your financial projection is, it cannot present the full picture. To achieve credibility for your financial projections, be prepared to ...
Views: 1416(1 vote) - Sales: Engineering the Deal - by Submitted on Jul 23, 2009 from Burke FranklinIn many cases the customer is already sold – your job is to engineer the deal. I was visiting a friend in Colorado who really wanted to buy a new BMW. She was ready to trade in her old car, she had the money, good credit—everything. So I suggested that we go look at the cars. The BMW dealer ...
Views: 1221(1 vote) - What does it take to be successful in business? - by Submitted on Jul 23, 2009 from Burke FranklinI gave a speech to the Entrepreneurship Class at the University of California at Santa Barbara. I asked them what they thought it took to be successful in business. The words the students gave me were absolutely right-on. It occurred to me after I left what the wisdom of these words could also ...
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