Sticks and stones may break my bones, but words can never hurt me.

You probably learned this rhyme as a child and maybe chanted it to a playmate who was teasing you. It would be nice if it were true, but it’s not. Words can hurt. They can also help. They’re powerful. And their strength is not only in how other people talk to you, but in how you talk to them—and how you talk to yourself.

For example, I don’t have problems. Problems are negative, they’re anchors that can drag you down. My competitors have problems they have to deal with. I may be dealing with the same issues, but to me, they are challenges, not problems. And in addition to challenges, I have opportunities—again, they might be the very same issues, but that’s how I see them. What’s important is that I don’t have problems. And you shouldn’t, either. This is basic, but it can’t be overemphasized.

People who hear you speak will respond subconsciously to the underlying message sent by your choice of words. That’s why the best sales training courses spend so much time on this subject. This isn’t just a bit of smoke-blowing that insists that all you have to do is say everything is wonderful and great and fantastic, and it will be. No amount of talking is going to accomplish anything unless you also have the right information and action to go along with it. But language is an important tool in your success arsenal, whether it’s the words you use when you speak or when you think.

Why are positive affirmations a staple in any self-improvement program? Because they work. Tell yourself over and over, every day, that you are capable, you are smart, you are successful, you are whatever it is that you want to be. It won’t take long for you to believe it and when you believe it, you can make it happen.
What you say to yourself and how you say it is more important than what you say to anyone else. After all, whom do you trust most in this world? Yourself. Whom are you going to believe, over and above anyone else? Yourself. So speak to yourself in language that will lift you up, give you confidence, guide you to the knowledge you need, and motivate you to achieve your goals.

Author's Bio: 

JK Harris is the founder of Flashpoints Consulting, LLC, ( and of JK Harris & Company (, the nation’s largest tax resolution firm. He is the author of Flashpoint: Seven Core Strategies for Rapid-Fire Business Growth, a popular and respected speaker, as well as a successful business consultant advising mid to large-sized businesses around the world. For a free subscription to Flashpoints newsletter plus a free copy of JK Harris’ ebook, The Mindset of High Achievers, visit

Additional Resources on Business Consulting can be found at:

Website Directory for Business Consulting
Articles on Business Consulting
Products for Business Consulting
Discussion Board
JK Harris, The Official Guide to Business Consulting