Change Management Articles

Competitive Intelligence and lessons from the military gets things donernWe explain how Competitive Intelligence and lessons from the military gets things done. You can learn from the military to make sure you put everything in your packs and belt in the same place. The same place as everyone else. So, when you reach for a new ammo magazine, you are not picking out a hairspray can. Or, if there is an injured soldier, you know where their first aid kit is. So, you use their fi

How does Competitive Intelligence show it’s all a big lie?rnMany refer to the valuation of managed data as ‘the new oil’. The exponential increase in data capture is associated with our digital transactions. It’s the cornerstone of the future. The expected monetisation of every human transaction for a speculative investment possibility. But is this really the answer to obtaining meaningful insights? This article asks how does Competitive Intelligence shows it’s all

What’s the most important Competitive Intelligence & Market Analysis skill to have?rn“My apologies for this letter being so long. Had I more time it would be shorter” Balise Pascal So, what’s the most important Competitive Intelligence & Market Analysis skill to have? Well there are many skills required and the most important will no doubt be debatable. However the articles offers our thought on the subject. We recently spoke to a new client. They had just spent consi

How Competitive Intelligence helps understand how decision-makers think This article describes how Competitive Intelligence helps understand how decision-makers think. Often this is where people looking at Competitive Intelligence for the first time go wrong. They direct their efforts into what information is required. They look and worry about how to find the information. Which websites or expensive databases will reveal what they are looking for. Just subscribing to a costl

How Competitor Intelligence increased sales for a Facilities Management companyrnWeek by week, you will read the true stories created from our Competitive Intelligence work. You’ll meet the clients and people using our insight to create more business and better business. What did they know, what did they want to know, what did they learn, and when would you do in a similar situation? This case study is called How Competitor Intelligence increased sales for a Facilities Mana

This article is called Competitive Intelligence creates more certainty that you have the right answer. Imagine walking down a dimly lit street. On your own, in a city. A place you don’t know. It’s a cold autumn night in this former Eastern Bloc capital. You can clearly see things near the single street light. And it’s the only light working in the street. But some objects are much harder to see. And other things cant be seen at all. These facts are something you can be

This post asks how to find out things about my competitors. Every start-up and established business faces competition. Understanding who the competitors are in your game and what they do will assist you in staying ahead of them. Use Competitor Analysis when looking at how to find out things about your competitor. What is competitor analysis?rnCompetitor analysis identifies, analyses, understands and learns from your rivals. It is a great way to answer the question. How to fin

Émile Durkheim, a prominent figure in sociology, explored the dynamics of social solidarity and its transformation in modern societies. He introduced two key concepts to analyze this phenomenon: mechanical solidarity and organic solidarity. This essay aims to delve into the disparity between these two concepts, highlighting their distinctive features, implications, and relevance in contemporary society. Mechanical Solidarity: Mechanical solidarity is characteristic of

We often get asked to find out what your competitors are doing. Competitor analysis has always been essential when doing business planning, sales and marketing. When researching your competitors, you need to start by knowing what you are looking for. What you are going to do with the information, and how it will help you. It’s not stealing stuff from them. You don’t need to do anything suspicious to find their strengths and weaknesses. Or to isolate your competitive advan

This article is a list of analytical tools and techniques for Competitive Intelligence. Before you start you must understand where you are going to start. And there a number of tools for this:rnIssue RedefinitionrnChronologies and TimelinesrnSortingrnRanking, Scoring, Prioritising Interestingly, traffic analysis is an excellent tool to find out who is talking to who in your market and competitors. As you know, people tend to interact with certain people and organisations for

This post asks how to find out things about my competitors. Every start-up and established business faces competition. Understanding who the competitors are in your game and what they do will assist you in staying ahead of them. Use Competitor Analysis when looking at how to find out things about your competitor. What is competitor analysis?rnCompetitor analysis identifies, analyses, understands and learns from your rivals. It is a great way to answer the question. How to fin

This article discusses what's Competitive Intelligence got to do with Situational Awareness? It uses British Military examples. And breaks down Situation Awareness down to Look, Think and Act. To understand what's going on in our world, we all need to have good Situational Awareness. With angry social media screaming out it's managed opinions, questionable media and more reliable sources competing for over clicks. It's becoming even more critical to have your own Situational

Are you recruiting for a Competitive Intelligence professional?rnAre you recruiting for a Competitive Intelligence Manager? Finding it tough to find anyone suitable with the necessary skills or experience? Or maybe you are interested in outsourcing the role but are not sure where to start? We ask why outsource Competitive Intelligence and the advantages and disadvantages of doing so? Why Outsource Competitive Intelligence and the advantages and disadvantages of doing so?rnIf

What’s your Competitive Advantage and why Analysis of your competitors is important?rnWhat’s your Competitive Advantage and why Analysis of your competitors is important? Deciding what you are great at doing is one of the most important aspects of any strategic planning. And it’s not how good you are. It’s how much better you are than your competitors. Suppose you’re competing in a market where you offer the same thing as many of your competitors. The primary way to

This article offers 5 ideas on how to ask better questions for Competitive Intelligence. One of the main reasons why questions are crucial to Competitive Intelligence is that they show us what we don't know. When we ask a great question that requires some thought, it immediately isolates a knowledge gap. Now, it is easy to think what's all the fuss about a question. You ask them all day, and I tend to get an answer. But are they the correct answers? Are they answers to make y

This article is the fourth in a series. We talk to Henry Leoni, Manager Strategy Analysis and Development at NATS, providers of air traffic services within the UK and beyond. In this series, we ask people we respect within Competitive Intelligence eight pertinent questions. At the end of this series of questions, we will analyse the answers and publish a report. So onto the Competitive Intelligence questions to NATS Strategy Analysis and Development manager. 1. In your view,

International delivery is viral. Unsurprisingly, international delivery services constantly develop their online resources and attract customers. Meest America is also making efforts to make life easier for Americans and offers to send packages to Poland through the Meest Portal. What kind of service is it, and what are the restrictions on sending parcels from America to Poland? Read in this article. What Is a Meest Portal? Hurry up to register on the online Meest Parcel Port

How Competitive Intelligence helps product road mapping to successrnYou and your competitors need to be more agile when introducing a product or service to the market. So in turn, you have to be better than them when successfully getting a product to market. You need to know what they want and why you’re the best in your market sector. However, it doesn’t need to be such a difficult task to undertake. And knowing what your competitors are up to will give you an advantage.

Week by week, you will read true stories. Created from our Competitive Intelligence work. You’ll meet the clients and people using our insight. To build more and better business. What did they know, what did they want to know, what did they learn, and when would you do in a similar situation? This Competitor Analysis case study shows how we increased certainty for a brand. And it explains how easy it is to take competitors for granted. We hope that is Competitor Analysis ca

How Competitive Intelligence helps with Strategic inflexion points?rnThis article is called how Competitive Intelligence helps with Strategic inflexion points? Strategic inflexion points have many causes. And not just changes in technology or something one of your competitors is doing. They are the strategic changes. The ones that will blow your boat out of the water. Changes that can’t be countered by introducing something new and hoping for the best. And keeping an eye ou

So, the revolution in the finishing industry continues to be fueled by powder coating, thanks to its superior Durability, next-gen aesthetics, and cost-effective nature. Powder coating soaring demand is reshaping the global market, with its value now at $13.60 billion but with a potential to grow at a compound rate of 7.5 % per year till 2030. Realistically, the benefits are more enticing. And that's what we will be exploring below.rn Powder-coated Aluminum Extrusions Are Dur

This article is called Competitor Analysis for any size business with a quick and dirty tool. It offers our basic thoughts on how to start analysing your competitors. What is Competitor Analysis?rnCompetitor Analysis is an evaluation of your identified competitors. So you understand them and be able to compare your way of doing things to theirs. To understand current and future direction, how they do business, their strengths and weaknesses and why their customers buy from th

What’s meant by Competitive Intelligence and how to apply it to our businessrnAs Competitive Intelligence professionals, we are asked What’s meant by Competitive Intelligence and how to apply it to our business. Over the past couple of years, this question has been getting less and less. Especially within major corporations and increasingly middle-market players. And even those who achieved investment 3 to 5 years or so ago have found new major stumbling blocks. Blocks re

This post asks how to find out things about my competitors. Every start-up and established business faces competition. Understanding who the competitors are in your game and what they do will assist you in staying ahead of them. Use Competitor Analysis when looking at how to find out things about your competitor. What is competitor analysis?rnCompetitor analysis identifies, analyses, understands and learns from your rivals. It is a great way to answer the question. How to fin

So, the demand for aluminum extrusion products is growing exponentially. And the best bet is to explore the profitability of establishing your aluminum extrusion factory. But the costs of setting up the factory surprise many since there are dozens of things to consider before taking the dive. The basic, most important part is the necessary labor force, utilities, mold, maintenance, and processing costs. You also have to factor in rent, equipment replacements, and getting busi

This article is the third in a series. We talk to the Head of Market and Competitive Intelligence at BT, Andrew Beurschgens. In this series, we ask people we respect within Competitive Intelligence eight pertinent questions. At the end of this series of questions, we will analyse the answers and publish a report. 1. In your view, what's Competitive Intelligence?rnThe process and the outcome that curates all source information that is legally and ethically collected and analys

London: Octopus Intelligence announce a complete rebuild of their website www.octopusintelligence.com The original website was a break from the norm within the Competitive Intelligence and Corporate Intelligence field. No pictures of radar screens, rockets, chess pieces and lighthouses. Octopus understood they needed to focus on people, businesses and their needs. “But we believed the website was getting tired and clunky. So we needed to freshen and speed it up”, said Gra

Would it help to have the tools to create a successful Competitive Intelligence function? In this article, we are going to come at this subject from a different direction. If Competitive Intelligence thinking has taught us anything, it’s to look at things from more than one angle. So, rather than five things to do to make Competitive Intelligence function successful. We offer our thoughts on what Competitive Intelligence mishaps can reduce the value of your operation? Here

When conducting Competitor Research and Competitive Intelligence, a few things should be looked at. Here are 8 steps to consider for Competitor Research and Competitive Intelligence 1. Accept you have a problemrnThe senior team have to recognise that there’s a problem to be solved. Many ignore minor inconveniences hoping they go away. Most don’t. Once the problem is acknowledged, it is crucial to define the problem in a clear statement. This statement is then used to deve

We called this post how Competitive Intelligence isolated opportunities and internal problems. It’s a Competitive Intelligence case study. The article presents how our services provide more certainty and confidence. You know howrnYou know how you want to expand from an already booming market place? And you see many new markets getting an inferior product offering? And you know customers would love what you do? But you don’t know where to start and what could get in your w

This article is the latest in our questions respected Competitive Intelligence professionals. This week we speak to Professor Fumiyuki Takahashi of the Japan University of Economics. At the end of this series of questions, we will analyse the answers and publish a report. rn1. In your view, what’s Competitive Intelligence?rnCompetitive Intelligence is the action of identifying, gathering, analysing information, and then distributing Intelligence to support strategic decisio

In a world where the expected tale is one of personal struggles and an elusive happy ending, John Wetmore defies convention. He stands at the intersection of two vastly different stories: one of resilience and a relentless pursuit of achievement amidst personal hardship, and the other of an insurance mogul living a life of abundance and impact. John Wetmore was once 20 years old and working the third shift in a warehouse in the Boston projects to make a living for his two ch

As of 2024, the landscape of outsourcing is evolving rapidly, shaped by technological advancements and changing economic dynamics. Businesses are increasingly leveraging outsourcing to boost efficiency, cut costs, and focus on core competencies. In our latest article, we delve into 9 outsourcing statistics, facts, and trends for 2024. From the rise of Agile methodologies to the expansion of robotic process automation and the growth of remote working models, we provide insight

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Would it help to have the tools to create a successful Competitive Intelligence function? In this article, we are going to come at this subject from a different direction. If Competitive Intelligence thinking has taught us anything, it’s to look at things from more than one angle. So, rather than five things to do to make Competitive Intelligence function successful. We offer our thoughts on what Competitive Intelligence mishaps can reduce the value of your operation? Here

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Creativity in competitive intelligence isn’t about reinventing the wheel. It’s about making connections that others overlook, and that’s where the real value lies. At its core, competitive intelligence is a strategic process. This week, we ask how creativity and context drives your strategic advantage. It’s gathering data, understanding market forces, and interpreting competitor moves. But the leap from data to actionable insights? That comes from creativity, which is

Creativity in competitive intelligence isn’t about reinventing the wheel. It’s about making connections that others overlook, and that’s where the real value lies. At its core, competitive intelligence is a strategic process. This week, we ask how creativity and context drives your strategic advantage. It’s gathering data, understanding market forces, and interpreting competitor moves. But the leap from data to actionable insights? That comes from creativity, which is

Improving my digital marketing agency has always been my passion, but figuring out how to begin was a challenge. Like many businesses, our office was filled with important physical documents—surveys, feedback forms, and sales reports—gathering dust but holding immense value. One day, while sorting through these files, I realized they were a treasure trove of insights that could shape our marketing strategy. Extracting them felt like I was trying to find a needle i

In times of financial strain, finding quick and accessible solutions is paramount. If you're in Illinois or Indiana and facing unexpected expenses, a title loan can provide the financial relief you need. But what about finding a cheap title loan? Is it possible to secure one without having the title in hand? Let's delve into these questions and explore how EZ Car Title Loans can assist you. Title Loan Without Title: Traditional title loans typically require you to present the

Understanding and unpacking Competitive Advantage: Weekly winning strategiesrnCompetitive advantage is that unique edge that makes customers choose you over the rest. It’s about identifying and shouting about the aspects of your business that stand out in the market. Giving you a great chance to capture a bigger market share. An advantage can come from various sources. It could be user experience, product quality, intellectual property, or exceptional customer service. So,

Embracing Rabbit Holes: The Hidden Power of Creativity in Competitive Intelligence: Weekly Winning Strategies Creativity in competitive intelligence isn’t about flashy tactics or novel strategies. It’s about making connections that others don’t see. And sometimes, those connections lie at the bottom of a rabbit hole. In competitive analysis, rabbit holes are often dismissed as distractions. They pull analysts away from their main tasks. But the truth is, these rabbit ho

Creating a competitive advantage in today’s fast-paced world can be impossible. Impossible to unlock the battlefield.rnBut there’s a strategy that stands out for its effectiveness. Comprehensive competitor analysis and the insight it reveals.rnThink of competitor analysis as your business’s reconnaissance mission. It’s about gathering intelligence. Everything from their marketing strategies to their customer service approach. This knowledge empowers you to identify th

Embracing Rabbit Holes: The Hidden Power of Creativity in Competitive Intelligence: Weekly Winning Strategies Creativity in competitive intelligence isn’t about flashy tactics or novel strategies. It’s about making connections that others don’t see. And sometimes, those connections lie at the bottom of a rabbit hole. In competitive analysis, rabbit holes are often dismissed as distractions. They pull analysts away from their main tasks. But the truth is, these rabbit ho

Weekly Winning Strategies Before you can beat your competitors, you must have a clear view of your battlefield. This means identifying and understanding your Ideal Customer Profile (ICP). Defining your ICP means you can focus resources and differentiate. The ICP gives you the type of customer most likely to want to buy from you. Considering factors like industry, size, location, budget, needs, and challenges. Knowing your ICP lets you create marketing and offerings to attract

Weekly Winning Strategies Before you can beat your competitors, you must have a clear view of your battlefield. This means identifying and understanding your Ideal Customer Profile (ICP). Defining your ICP means you can focus resources and differentiate. The ICP gives you the type of customer most likely to want to buy from you. Considering factors like industry, size, location, budget, needs, and challenges. Knowing your ICP lets you create marketing and offerings to attract

Weekly Winning Strategies Before you can beat your competitors, you must have a clear view of your battlefield. This means identifying and understanding your Ideal Customer Profile (ICP). Defining your ICP means you can focus resources and differentiate. The ICP gives you the type of customer most likely to want to buy from you. Considering factors like industry, size, location, budget, needs, and challenges. Knowing your ICP lets you create marketing and offerings to attract

10 Tiny Habits To Enhance Your Competitive Edge: Weekly Winning StrategiesrnTiny habits can set you apart in the relentless game of market dynamics. Here are ten micro-strategies to gain a significant competitive advantage. To enhance your competitive edge: 1. Scan Industry News DailyrnDedicate 10 minutes each morning to read industry trends and competitor movements. Staying informed keeps you ahead. Ask questions like: so what? What does it mean? And what if? Asking these qu

Weekly Winning Strategies Before you can beat your competitors, you must have a clear view of your battlefield. This means identifying and understanding your Ideal Customer Profile (ICP). Defining your ICP means you can focus resources and differentiate. The ICP gives you the type of customer most likely to want to buy from you. Considering factors like industry, size, location, budget, needs, and challenges. Knowing your ICP lets you create marketing and offerings to attract

Weekly Winning Strategies: Competitive Intelligence Objectives For Businesses Like Yours Competitive intelligence isn’t about amassing mountains of competitor data. Or having access to the best CI platform. It’s about gathering targeted, actionable insights that empower you to make winning decisions. It’s about competitive intelligence objectives for enterprises like yours. 1. Define A Clear Objective The core of effective competitive intelligence is a well-defined obje