The use of images for Facebook is a resource that every company should take into account in their communication. Images have a greater capacity of impact on people than the text itself. To reach their maximum degree of impact, you must take into account several aspects of the image.

Images for Facebook have become the great protagonists of the social network, which continues to be the most popular worldwide. Every publication that incorporates an image attracts more attention and ends up being mostly shared.

If you want any user to better understand the information you want to pass, you should accompany such info with an image. Any content that you post on Facebook only with text will get less interaction than if you add something more visual. For any content strategy, knowing how to articulate visual elements with valuable information is fundamental. Android app development enables the addition of features that will let your image communicate well with your audience.

How to make an image for Facebook attractive and relevant?

If you want to get high performance to the images you post on Facebook, take note of the following essential points:

• Try to include a human presence in the images. Facebook is a social network that focuses on interaction with other users. If your images communicate with people, it will generate conversation which will be helpful to your brand.

• Hit with the colors you use. If you still do not know it, each color conveys a state of mind. Some colors are used more than others in different professional sectors.

• Do not abuse the text in the images. Try not to divert attention to the highest impact item with a large amount of text. Take advantage of the space that this social network gives you to include titles, descriptions or comments.

• Keep in mind the sizes of images for Facebook. It is important that you know and respects the sizes proposed by the social network for each of your spaces.

• Make use of impressive images and avoid the elements of distraction. Try to generate interest and curiosity in the user at first sight. Avoid elements that reduce the percentage of force to your visual resource.

What format is the ideal of the images for Facebook?

If you have a page or profile on Facebook, it is necessary to consider:

Cover image

As indicated by its name, it is the image located at the top of your page and has a rectangular shape. Next to your profile picture, it is one of the elements in which any user that visits you will see quickly.

The ideal format for this cover image is 828 × 315 pixels. Take advantage of these broad dimensions to get attention with something creative but at the same time informative. Brands can take advantage of Android app development to create fantastic cover images.

Profile image

It is the image used to represent your profile. The most appropriate dimension for this part of your profile is at least 180 × 180 pixels. Although, you can use images with equivalent values.

Its main function is to create an identification page, so most companies use this space to enter the company logo.

Publications on the page

The recommended format for any image that you include in a publication is 1200 × 628 pixels. It is important that you know that in the timeline the maximum width varies, happening to be of 504 pixels.

The uses that you can give to this type of images can be very broad. From telling stories to displaying the products you sell. There are unending advantages of this page, but something that you have to take into account before giving the green light to any information you want to share is the audience you want to address. The best time to post content on Facebook is not always the same for everyone, therefore, try to make a study of which parts of the day have greater reach and take advantage of it.

Before publishing

Before you publish any image on Facebook, you must consider these 3 points:

• Confirm if you own the copyright: Avoid problems with this aspect. At least try to get royalty free images. The easiest way to avoid getting into puddles that hurt you is to choose to use something produced internally.

• Opt for clear images that do not lead to confusion: Before making any content public, you ask for different opinions.

• Check the quality of the image: Any photo that is stretched or very pixelated ends up damaging the image you want to publish and the user experience.

Where to find images for Facebook?

If you think that taking any image that you find on the Google search engine and satisfying your tastes is valid, you are very wrong. After ensuring that the image communicates to your audience, make sure that this graphic element has permission to reproduce, use or edit by its author.

If you have doubts about whether a photo can or cannot be used, or simply do not want to negotiate with the author about its use, there are currently a large number of image banks on the internet. You can make use of the images found on these sites. Here are some of the image banks:

• Pixabay: In addition to photos, it has recently incorporated illustrations, videos, and vectors.

• Pexels: It is distinguished from the rest in the sense in which the images have been taken by a varied community of photographers

• Lifeofpix: Contains high-quality images and predominantly nature photographs.

Every image that each one of these banks contains has Public Domain License Creative Common 0 (CC0). This means that you can:

• Use it for personal or commercial use.

• You can copy, modify or distribute it.

• Each of these actions carried out without asking permission or attribution.

Production of your content for Facebook

Going to the internet to get an image for Facebook is the fastest way. But you also risk that other people have used these resources. What if you want to be original and authentic and generate your graphic content?

Creating your content takes time. The benefit of designing images ends up guaranteeing exclusivity in Facebook. You will achieve a greater differentiation of your brand compared to the rest of companies in the sector

Depending on the economic resources and knowledge you have, the Adobe package is undoubtedly the most appropriate choice today to make your images on Facebook. It has different editing, illustration and layout software such as Photoshop, Illustrator or InDesign.

If you are looking for something simpler and faster, you can always choose two online options such as Pixlr and Canvas. The first will serve as help until you can get premium software. While the second, although it has some features that are paid, allows you to create elaborate designs with ease.

Like many technologies, Android app development enables easy creation and sharing of images of Facebook. You can use these images to promote your brands. Take advantage of Android app development today.

Author's Bio: 

Melissa Crooks is Content Writer who writes for Hyperlink Infosystem, an app development company based in USA & India that holds the best team of skilled and expert app developers. She is a versatile tech writer and loves exploring latest technology trends, entrepreneur and startup column.