It’s a business fact that every now and then something goes awry and a customer ends up being upset.
And when a customer feels your product or service didn't live up to their expectations, sometimes they want to tell the world.
Loudly.
And it’s not fun to be on the receiving end. Ego’s ... Views: 1197
The biggest reason why you're not getting leads and sales.
Back when I first became a web developer, Wordpress never existed. It was first released on May 27, 2003 (yes, I've been at this longer than that!) Of course, back in the beginning, it wasn't at all what it is today but everything ... Views: 1034
What is a brand anyway?
Many people think it’s a logo or website, but it’s much more than that. A brand is not only what people see when your business is presented to them, but it’s also what they feel.
And it’s that feeling that makes or breaks a business. It’s the perception of what ... Views: 972
There, I said it.
After reading this article, you'll understand why…
Back when I was at the Vancouver Film School learning how to build websites, there was no such thing as Wordpress or even content management systems for that matter.
If you wanted a website created, you had to know ... Views: 1030
I think VAs (Virtual Assistants) can have an important role in an entrepreneur’s business. They can help out with many tasks that are often not something that busy people want to do, nor can do.
VAs can be very handy with managing calendars, sorting through dozens of emails, doing minor ... Views: 1308
Is Facebook marketing dead? Not yet.
While it is certain that the January 2015 Facebook algorithm update will force businesses to change their strategy, there's still value to be found on Facebook for brands.
While this popular Social Media channel still provides the potential to reach ... Views: 1083
5 Tips for getting professional headshots done that will build your personal brand
When you are attracting customers in a digital world, first impressions are important.
Many times with a quick glance at your website and photos, people make a judgment about you… and if your headshot is ... Views: 1151
You may be wondering about Google+ and if you should bother with it to help give your business some extra brand exposure.
What is all the hype about anyway? Are your customers really on Google+? If you are active on Facebook, Twitter and LinkedIn isn’t that enough?
Like you, many ... Views: 1160
Are you short on time for marketing your business? Do you have so many marketing ideas you're not sure where to start?
If so, you're like hundreds of other business owners who say they're overwhelmed with marketing their business.
While bootstrapping helps early on, as your business grows, ... Views: 1186
7 Things you can start doing now to turn that around
It’s been said that you can lead a horse to water, but you can’t make him drink. This is certainly true in marketing.
While business owners are hungry to get 1st page Google rankings, sometimes they are puzzled why greater traffic doesn’t ... Views: 1058
As a new business owner, it can be tempting to want to save a few bucks by setting up your website using free or low cost website template services.
While it's true, you may be able to get up and running in a few minutes, there are some hidden costs to setting up your online presence using ... Views: 840
“Why do you think you’re not pretty?”
This was the question asked of me from one of our long-time clients-turned-friend after I finally got the nerve to get professional photos done and posted several of them on Facebook.
More on answering that thought-provoking question in a moment but ... Views: 1813
When I was a young girl, my Oma and Opa owned a bakery in Lilloette BC. Each summer my brother and I got to go and visit them for a week or so and oh, what a treat that was!
I remember standing in front of the bakery window, with wide-open eyes as I scoured all the tasty treats and hoped with ... Views: 1224