Accurate information is a platform from which strategies can be set and business decisions can be made. But that’s only possible when the data can be interpreted and put into action. Today’s most advanced enterprises are remaining competitive by acting before their competitors do. They are able ... Views: 400
Hypertext Markup Language (HTML) is the standard used for browser content. HTML5 is a new and exciting extension to the HTML standard that will allow superior applications to be deployed inside browser technology. It changes how CRM software applications are developed and deployed and, in turn, ... Views: 947
The excitement and user engagement created by mobile devices such as iPads are driving the convergence of field sales and marketing teams’ personal and professional lives. Those accustomed to using iPhones, iPads and Android smartphones are keen to use them to do their jobs as well. Yet, many ... Views: 539
As recently as 18 months ago, few people could have guessed just how quickly the iPad would gain traction in the business environment. Such advancements in mobile technology have underscored the fact that there is no single device upon which companies can confidently base a mobile CRM strategy. ... Views: 445
The world of pharmaceutical sales and marketing has forever changed. Recent research underscores that only 58% of physicians are “rep accessible,” while greater government regulations and drug patent expirations diminish exclusivity and drive intensified competition. Sales organizations, as a ... Views: 594
In the life sciences or biopharma industry, the decision to implement a CRM software system is commonplace. Intended to improve field effectiveness and ensure compliance with federal and state regulations, these solutions also extend management’s ability to measure and coach sales teams to ... Views: 419