Matthew G. Sikich II is The Official SelfGrowth.com Guide to "Sales Training". You can find complete information on Matthew G. Sikich II and his products by visiting The 5 Buying Habits.
My wife and I were shopping for a new lighting fixture to hang above our dining room table. We wanted something relatively contemporary, and in our quest, we visited over a dozen stores in search of the perfect light. This experience uncovered a wide variety of mistakes that are costing ... Views: 1068
Once upon a time there was a deaf salesman named Aesop. He tried to sell his wares to the blind brothers Grimm, but no matter how much he elaborated on the features of his wares, the brothers Grimm could not see the benefits. The brothers tried to explain to Aesop that they could not see the ... Views: 1067
Selling is all about the whys. There are some very important whys that you want answered and there are some very important whys your prospect wants answered. If you focus on these whys, selling will become a lot easier for you plus it will be easier for your prospects to buy from you.
So what ... Views: 1067
I was at an event recently and one of the scheduled speakers failed to turn up. Never being short of something to say or a desire to help other business owners I volunteered to do a 10 minute 'open floor.' When asked what the most pressing sales challenges in the room were, One of the other ... Views: 1066
Recently, a window company rep called me and asked if I was interested in having a free, no-obligation sales call. I explained that we had replaced all our windows five years ago and that I was not interested. She got very annoyed and was adamant that I must want to replace some of the windows. ... Views: 1066
Political mud-slinging attack campaigns are an approach that isn’t often found in selling. Some salespeople get fearful and defensive as soon as competition is mentioned. Others, those who usually win against the competition, know a productive approach.
Commercial ads, like Apple’s Mac versus ... Views: 1066
I hate long emails. They take too long to read and typically include action items I just don’t have time for. No doubt you’ve experienced it, too. Your customers are no different and it’s impacting your ability to close sales.
Sure, you carefully word your email, expanding your questions to ... Views: 1065
Product knowledge is important in selling insurance. Understanding how to uncover your prospect’s needs and then determining which product will best address those needs is critical. But as we’ve heard before, people buy from people they like. People buy Benefits, not Features … and they’re more ... Views: 1065
Whether you know the term or not, you’ve probably seen “inflatables” many times before. These are the gigantic balloons that are shaped like company logos, mascots, characters or symbols. They hold some real power when it comes to promotion and almost always increase sales when used. ... Views: 1065
We’re all crossing our fingers these days and hoping for a better economic environment. It’s been more than a little scary for many of us. However, even during these tough times, effective salespeople are acquiring new customers and making sales. How? Here are the top ten tips for effective ... Views: 1065
Have you have experienced the absolute pleasure of listening to a true professional salesperson closing a sale on the telephone.
There is nothing like it and it really is something you must aspire to.
There is no stress or anxiety in his voice, just a smooth confident flow which you just ... Views: 1064
Aren't you selling your service rather than a product? So what are you doing marketing products? Stop trying to market or sell products and start increasing your sales.
Dan Kennedy talks about the technique of selling money at a discount. And that’s exactly what you should ... Views: 1064
Sales professionals usually ask a few questions in order to gain a better understanding of their prospect’s situation. However, most of them don’t probe deep enough into the size and scope of the problem. I remember hearing a great phrase from another sales trainer. He suggested that sales ... Views: 1064
Blogs are the hottest thing going these days when it comes to marketing on the Internet. A blog is a way of delivering your messages and article to clients. They are a like personal web sites, easy to create and far less expensive than traditional web sites.
Just when you thought you were ... Views: 1064
The Internet has changed how people do their business. Even small business owners are able to reach global market inexpensively nowadays, selling anything from apparel, collectibles, to computer software, service and coaching.
The core of every business is sales. Many of the strategies to ... Views: 1063
You know how important it is to make plans which will propel you towards your goals but what is equally important is actually talking to your customers. Everyone one of your customers will have different requirements. Make sure you take time to listen to their requirements and decide how you ... Views: 1062
What can salespeople learn from Ben Hur and Mickey Mouse? Both the movie and the cartoon premiered on November 18th in different years. In the debut, the first public appearance or the introduction, salespeople hold at least four stars, four ideas, to better engage their prospects in making that ... Views: 1062
What does selling in a recession have to do with the Tampa Bay Rays? Keep reading!
The Tampa Bay Devil Rays are going to the World Series this year.
Last year their record was 66-96 and they finished in 5th Pl.
This year their record was 97-65 and they finished 1st Place in the AL Eastern ... Views: 1062
Buying advertising slots and spreading your ad all over the net won’t do much good if the ad does not get anyone’s attention. Your ad must motivate people into following the call to action contained within the ad. Advertising is an art and we need to learn that art to write effective, ... Views: 1061
Beginning in the early 1980s, organizations and well-renowned establishments such as the Harvard Business School, The Gallup Organization, the Chally Group, the Xerox Corporation, among others, began studying outstanding salespeople to identify the competencies – also referred to as the vital ... Views: 1060
If you sell and want inspiration from Broadway, The Sound of Music by Rodgers and Hammerstein has just the song to sing along for sales confidence. One of the songs in the play which debuted on Broadway on November 16th, 1959 is I Have Confidence. By doing a review of just six phrases in the ... Views: 1060
I have a friend who refers to the expectations of some sales people and their managers as requiring 'magic sales fairy dust'.
The phrase has always made me smile.
However, the reason most of those expectations exist is due to the fact that we all live in an age of the 'quick fix'.
It's ... Views: 1060
Amarillo, Texas is known for at least two things – Palo Duro Canyon and some of the finest people you’ll find anywhere.
It was recently my good fortune to be with some of those good people. I was that district’s keynoter for the annual safety awards banquet of Texas Department of ... Views: 1059
1. The More You Tell The More You Sell
Contrary to what many believe, through the teachings of traditional marketing, you should explain what you sell in detail. People want and need to know everything they can about a product before they purchase. Just think about when you are buying a ... Views: 1058
Many people don't realize how important transitions are when speaking. They are what makes good conversation flow and what make many speakers seem eloquent.
Plan your transitions and vary them so you don't put an audience to sleep or in to a pattern by always using the same transitions. ... Views: 1057
If your prospect does not see the value in your product or service, and if the only difference between you and the competitors is in pricing, you didn’t do a good job as a sales person. The main description of your position inside the company is to create the value, not just to show your ... Views: 1057
One of the best ways for you to increase targeted traffic to your website when you don't want to spend a lot of money is to join some free traffic exchanges and start surfing. (Most traffic exchanges also have a paid program, but we will be focusing on just the free aspect in this article.) Your ... Views: 1057
The world as you know it exists because of sales. If someone, somewhere, somehow is not selling every single day, you wouldn’t have food to eat, a car to drive, or a house to live in. We can live a day without the skills of a lawyer, or even a doctor but you can’t live even one single day ... Views: 1057
DOES IT SOMETIMES SEEM AS THOUGH DECISION MAKERS are residing in a gated community? Learn how to bypass gatekeepers (GK) — those professionals who “guard” the decision makers and often run interference for them — to get in front of decision makers (DM).
Traditionally a secretary, ... Views: 1056
What makes people see things your way? Threaten them? By forcing them to do things your way? Sure, if you want a short term agreement that can backfire on you at some later date. You can threaten to fire people if they don?™t so what you ask. But if you want to build a long term relationship ... Views: 1056
Since the time Internet marketing made its appearance in the market, copywriting has been one of the most potent tools from sales promotion on the web. No entrepreneur or business manager can afford to overlook the importance of SEO copywriting for search engine optimization.
Objectives ... Views: 1056
Let’s challenge a few myths. You know what myths are. Lately we are seeing the changeover of “Hi, I’m with the IRS and I’m here to help you,?from myth to reality. Okay so it won’t take over night. Another business myth is that confident statement spoken by a customer, “My check is in the ... Views: 1056
Are you looking to bridge the gap between where you are living and where you really want to live? How can you make this move practical and enjoyable for yourself? My first suggestion is to write a few lists so that you can "see" your thoughts in writing. This is a practical solution to curb the ... Views: 1055
It does not matter if you are salesperson of the year or if you are in the first week of your sales career, you will definitely come across a period of time where you will encounter a steady stream of 'No Thanks'
During these challenging times it is very easy, despite the salespersons amazing ... Views: 1055
With the economy causing prospects and clients alike to clamp their wallets shut, we’re looking everywhere to fill our pipelines. One place you may not have examined recently is in your past proposals, yet they could be the quickest place to find new opportunities.
When I’m working with a ... Views: 1054
When sales people are prospecting we very often overlook the easy solutions. Where ethically acceptable to do so, the quickest way to get new business appointments meetings is to contact the competition of your existing clients.
Example 1:
My business was recently emailed by a search ... Views: 1053
Ready to impress your clients and look like a pro at the whiteboard?. In this short article, you’ll find out the biggest little secret to jumpstart your sales success.
More and more sales professionals, educators and business leaders are using a whiteboard. Turns out, it is the fastest way to ... Views: 1053
In today’s economy you need every advantage in your sales kit. Prospects are scrutinizing all requests for their time and each purchase decision. You want to pass their piercing investigation but the sales tools you’ve used in recent years aren’t cutting it. You need something more, and ... Views: 1053
Why do clients say ‘yes’ to working with you? Find out the 4 myths that sink most sales presenters…right now.
What’s the secret reason why clients love to work with you? Is it because you have the best logic, the most evidence and the most detailed timeline? Is it because you talk so much ... Views: 1052
In today’s world every business and profession depends upon how well you can sell it. Whether you are appearing for an interview – where you sell your skills – or whether you are working in a business or organization you will find that you would be required at one time or other to sell ... Views: 1052
Everyone can probably remember a cartoon or television show that makes them laugh every time they think about it.
And every time we think about it, it makes us laugh again and we tell all of our friends that they have go to watch it as soon as they get a chance.
This kind of Humour, you ... Views: 1051
Online Sales Training has been on the verge of breaking through to the mass market for many years. With some of the recent technological advancements and the changing dynamics of the business world due to the global recession, there is set to be massive increase in adoption in 2009/2010. Many ... Views: 1050
I'm going to share two sales closing tips that will help you close more sales. One will show you how to eliminate the fear of closing. The other, how allowing your fear to prevent you from closing is costing you sales.
Sales Closing Tip #1: Write Down and Practice What You're Going to ... Views: 1049
"I was at your site for all of two minutes before I bought one of your manuals. I'm impressed!" I love to get emails like this one sent by Vicki from Tucson, Arizona. Marketing my business would be easy if every client bought my products within two minutes of seeing my marketing materials, or ... Views: 1049
Customer relationship management tools abound, yet let's hear it for old technology. Your voice is the most multifaceted customer service tool in your toolkit. Your voice can convey concern, care and compassion. It can alternately convey boredom, neglect or contempt. Your challenge: to insure ... Views: 1049
The sales world is ever changing. And, the truth is that many of us are probably guilty of paying more attention to our car's maintainance than to the "shape and condition" of the relationships that we take part in every day.
Because of how jam packed our lives are, in general, who has time ... Views: 1048
..to set up the right net in the right way.
Imagine that you are looking at putting in a new deck. You call a company and the sales person comes out and talks to you all about the decks they build, the quality they offer and the way they can get the deck done. You decide to have them build ... Views: 1048
What's that ringing sound you hear at this time of year? It's
the sound of store registers ringing up the sales generated by
Santa Claus. Just because he's old, overweight, long haired,
unshaven and dresses funny, don't overlook his marketing
success. Santa is a marketing expert and you can ... Views: 1048
Most sales reps hate getting objections. Their hearts sink into their stomachs, their palms start to sweat, and they start wondering how they're going to pay the rent. Sound familiar?
When sales reps ask me how they should handle objections, they are often surprised by my answer. I tell them ... Views: 1047