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Articles from Ken Sundheim | Selfgrowth.com
- How to Become Indispensable as a Marketing Employee - by Submitted on Sep 25, 2011 from Ken SundheimThere is much more to marketing than just branding. Branding is the fun part of marketing, as it is usually pure imagination. As humans we both like to give input and like to shy away from extensive learning of new, complex and seemingly uninteresting topics, and branding can seem like an easy ...
Views: 906(1 vote) - 5 Sales Tips For Any Level of Business Development Pro - by Submitted on Sep 23, 2011 from Ken Sundheim1. Wearing Your Heart on Your Sleeve – As a sales representative, it is imperative that you never act desperate or over confident upon making a sale. Undoubtedly, human emotions that are inherent in all of us make this rule much harder to practice than it is to preach, though there is a direct ...
Views: 1297(2 votes) - 5 Ways to Maintain a High Value on the Open Job Search Market - by Submitted on Sep 23, 2011 from Ken Sundheim1. Do not bounce from job to job As a job seeker, be aware that an inverse relationship exists between the number of jobs you have had in the past few years and the likely amount of your next job offer. Bouncing from job to job is a serious red flag to employers. This is regardless of whether ...
Views: 1210(2 votes) - An In-depth Look Into the Sales and Marketing Job Search Economy In 2012 - by Submitted on Sep 16, 2011 from Ken SundheimMeasuring analytics, keyword phrases and locations of visitors to the corporate website of KAS Placement, I have seen some trends as to where the worst locations for employment are, why this is (or speculation as to) and what cities and positions have near vanished due to the continuing poor ...
Views: 1140(2 votes) - Entrepreneurial Companies: Getting Your Foot In The Door At Your Interview - by Submitted on Aug 02, 2011 from Ken SundheimEntrepreneurial companies are entrepreneurial in nature because they have one focus in mind: making money and doing it quickly. Working For An Entrepreneurial Company Entrepreneurial companies are exceedingly fun, yet taxing to work for. They have a different agenda than corporate, and ...
Views: 925(2 votes) - Contingency Recruiters and the Job Seeker: Some Caveats - by Submitted on Aug 01, 2011 from Ken SundheimThere are a few different fee structures that recruitment agencies utilize upon staffing job seekers in the United States. For instance, many recruiting firms will work on what is called a contingency recruiting fee. This means that the recruitment firm is paid upon placing the job ...
Views: 1948(2 votes) - People Aren't Perfect - Neither Are Job Offers - by Submitted on Jul 29, 2011 from Ken SundheimSo, you're interviewing with a small business and it comes time to discuss your compensation package. How are you supposed to know your value on the open job market? In all actuality, that's very hard to know, because human beings naturally value their own worth much higher than the market is ...
Views: 1001(2 votes) - Modern Marketing: Three More Terms You Must Know - by Submitted on Jul 29, 2011 from Ken SundheimEzine websites - Ezine sites are article websites that cater to the nonprofessional writer and allow the general public to publish articles on topics of their choice. There are many advantageous reasons to write for these publications. One main factor is to get your name ranking highly in ...
Views: 952(2 votes) - The Foundation of an Entrepreneurial Company That Works - by Submitted on Jul 25, 2011 from Ken SundheimUpon meeting some individuals who come to my firm to either interview for a position or to interview us as a recruiting firm, I am asked about my background. That is fine, but the question typically translates into how I successfully started my company. The formula for starting a business ...
Views: 892(2 votes) - Moving to NYC After Graduation - by Submitted on Jul 25, 2011 from Ken SundheimPending graduation, many college students who are finishing studies at universities which happen to be in more rural areas and university towns are slowly coming to terms with the fact that staying in Virginia, Michigan or Pennsylvania is not going to offer them the types of first jobs and ...
Views: 1200(2 votes) - 7 Tips For Recent Grads When Working With Recruiters - by Submitted on Jul 19, 2011 from Ken SundheimAfter graduating college or right before getting their diploma many entry-level job seekers are exposed to recruiters for the first time. One of the main reasons for this is that many career centers are not too keen on headhunters primarily due to the fact that some recruitment professionals act ...
Views: 1766(2 votes) - 5 Marketing Definitions For The Entry-level Marketing Job Seeker - by Submitted on Jul 18, 2011 from Ken SundheimAfter having multiple interns to help me with my marketing, I could say that most college graduates will go into the business world with a significant lack of understanding of the important facets that shape marketing today. Therefore, I have listed some marketing definitions every aspiring ...
Views: 1474(2 votes) - Defining Entrepreneurial Sales Professionals - by Submitted on Jul 15, 2011 from Ken SundheimMore or less, just about all sales professionals are, by self-definition, "hunters" who claim to only want to effectively sell their respective product or service and, thus make money for both their company and themselves. Even though just about all claim to be hunters, not all sales ...
Views: 1180(3 votes) - Defining Entrepreneurial Sales Professionals - by Submitted on Jul 15, 2011 from Ken SundheimMore or less, just about all sales professionals are, by self-definition, "hunters" who claim to only want to effectively sell their respective product or service and, thus make money for both their company and themselves. Even though just about all claim to be hunters, not all sales ...
Views: 1180(3 votes) - Why No Job Offer Is Perfect...Ever - by Submitted on Jul 10, 2011 from Ken SundheimSo, you're interviewing with a small business and it comes time to discuss your compensation package. How are you supposed to know your value on the open job market? In all actuality, that's very hard to know, because human beings naturally value their own worth much higher than the market is ...
Views: 1151(2 votes) - Sales Advice I Should Have Learned Years Ago - by Submitted on Jun 28, 2011 from Ken SundheimPretend You Charge By The Hour Or, If You're Good, You Can Get Taken Advantage Of Many sales people fail to understand just how valuable their time is and because of this, many lack even average time management skills. Even when some sales people feel that there is a 90% chance that they ...
Views: 1180(2 votes) - When Interviewing Your 1st Potential Employee, You're Not The Interviewer - by Submitted on Jun 18, 2011 from Ken SundheimIt's not you asking the questions, it's your potential employees questioning you. As an entrepreneur, unless you have significant salary to pay the individual, a nice office with even nicer furniture and a reputation in the field, your first employee is always going to have the advantage during ...
Views: 1277(3 votes) - Education Requirements For A Sales Career - by Submitted on Jun 13, 2011 from Ken SundheimFew reputable firms in any industry accept anything less than a four-year degree from an accredited university. It is rare to find a business-to-business (B2B) sales position with a GPA below 3.1. For some business-to-consumer (B2C) sales jobs, an accredited degree is not required. Still, ...
Views: 1141(2 votes) - Molding The Young Entrepreneur Into A Leader - by Submitted on Jun 09, 2011 from Ken SundheimGrowing up, I could be described as very sensitive and at times even shy and introverted. I always thought that leaders were very loud, extroverted, had great senses of humor and that they had to be very arrogant. I have come to know there is no direct correlation between arrogance or ...
Views: 964(3 votes) - 2 Key Start-Up Steps One Could Implement From A Cell Phone - by Submitted on Jun 09, 2011 from Ken Sundheim2 Key Start-up Steps to Take From Your iPhone Starting a business in the year 2011 is exponentially easier than it was in 1911. Competing is a different story. The Internet will register your company, but thanks to game-changing globalization, the internet will take away much of the “Good ol’ ...
Views: 1147(3 votes) - The Mentality of the Young Entrepreneur - by Submitted on Jun 01, 2011 from Ken SundheimIf you think successful entrepreneurship does not come with a price tag, think once again. Then, another time after that. At an early age, I feel hardened. I joke a lot with my friends. However, when it comes to business, I feel that I don't smile as much as I would if I were an ...
Views: 1189(3 votes) - The Basics If You Want To Start Your Own Company - by Submitted on Jun 01, 2011 from Ken SundheimIf you want to be your own boss and make that million dollars at a young age, you have to be prepared to make the proper sacrifices. However, if you're willing to take the hits and roll with what's going to be thrown at you, then you should be okay in the long run. Here are the basics of what ...
Views: 922(3 votes) - If You Want To Own A Small Business, Put These 4 On Your To-Do List - by Submitted on May 24, 2011 from Ken SundheimLearn Jack Welch's business theories. My iPad has downloaded many miserable books by Ivy League professors who opened software companies in 1997 and sold them for a million dollars. Over the past two years I've read upwards of fifty business books. Of those, perhaps two were Welch books, and ...
Views: 994(3 votes) - Is Being Your Own Boss Worth Every Bit? Find Out. - by Submitted on May 22, 2011 from Ken SundheimPrior to going into a game, a football squad will break their preparation into two main parts: pads (including walk-throughs, drills, etc.) and studying film. In terms of preparing you for entrepreneurship, professors, mentors, and your internship bosses can only provide the latter. Only the ...
Views: 1249(5 votes) - Does Your Manager Have Leadership Skills? How Do You Know? - by Submitted on May 20, 2011 from Ken SundheimThere is a big difference between managers and leaders. Managers are those who come to work, make sure all subordinates are getting the necessary tasks done, then leave at 5:00, never to really make a difference. Managers sustain. They fail to upgrade their teams. They see no return in ...
Views: 1279(3 votes) - 2 Start-Up Myths The Young Entrepreneur Should Be Cognizant Of - by Submitted on May 17, 2011 from Ken SundheimThe Lie: Working From Home Is The Best Way To Do It The Truth: Take it from someone who had to work out of his apartment for nearly 3 years because one if New York City rent is a tension headache, two New York City rents are a migraine. Though, the return on investment on having an office ...
Views: 1619(3 votes) - John D. Rockefeller Teaches The Young Entrepreneur - by Submitted on May 15, 2011 from Ken SundheimOwning a business is an uphill battle. The learning curve is steep and the competition is firmly entrenched. Only the strong stand a chance to survive to see their first stress-free, week-long vacation. When a potential client phones in they have their client recommendations, the sales pitch ...
Views: 1372(5 votes) - 2 Sticky Parts of Business That Block Entrepreneurs From "Job Freedom Status" - by Submitted on May 07, 2011 from Ken Sundheim"Job Freedom Status" (n.) The point at which an entrepreneur can freely decide between TiVo and Captain Crunch Crunch Berries cereal or going to work -- without any job-, marital- or financial-related ramifications. It seems that all entrepreneurs want to reach a status that provides them the ...
Views: 1328(4 votes) - Common Sales Related Definitions For The Beginner - by Submitted on May 03, 2011 from Ken SundheimCommon Sales Related Definitions For The Beginner: B2B Selling - "B2B Selling" is an acronym commonly used to describe sales people who engage in selling their product or service to another company instead of the individual consumer. An example of B2B selling would be commercial real ...
Views: 1351(2 votes) - For The Job Seeker Deciding Between A Career In Either Inside Or Outside Sales - by Submitted on Apr 23, 2011 from Ken SundheimInside Sales Jobs: In most instances, inside sales positions involve heavy volumes of cold prospecting via the telephone or via mass emailing attempts to target clients. However, I have seen companies use this term to describe quite the opposite. Instead, they use the term "inside sales" ...
Views: 937(2 votes) - How Sales Professionals Are Paid - by Submitted on Apr 19, 2011 from Ken SundheimEntering the world of sales means that you will also be entering the world of commission. Having a salary that is partially or wholly linked to a commission means that your job performance is directly linked to your paycheck. That means as an employee, you have more control over your earning ...
Views: 1105(2 votes) - Serious, Yet Quite Common Job Seeker Dilemmas - by Submitted on Apr 15, 2011 from Ken SundheimMany job seekers have similar problems that hinder their job search and push back their career progress. Funny enough, the main deterrent that prevents people from achieving the results they desire from their job search is self-fulfilling: Paranoia that they will not get a job coupled with a ...
Views: 1053(2 votes) - Career Persuasion Factors That Could Leave Chipotle and Dunkin Donuts In The Poor House - by Submitted on Apr 08, 2011 from Ken SundheimThe better looking have better careers. They receive better grades in college, they receive higher paychecks and are the first to be promoted. Why is this true and to what extent do looks play a part in our ability to persuade and get ahead? Finally, what can you do about it? Why Are Looks ...
Views: 1440(2 votes) - The Hurdles I Had To Overcome To Open My Business and the Ones You Should Expect - by Submitted on Apr 08, 2011 from Ken SundheimGaining Discipline and a Strong Work Ethic at a Young Age Entrepreneurs mostly fall short because they don't have the work ethic needed to start a business from nothing. It took a while, but I had to train myself to work 17 hours a day. I've learned that it is the indirect work that an ...
Views: 997(5 votes) - Entrepreneurship Majors Who Have To Take A Corporate Job After Graduation - by Submitted on Apr 08, 2011 from Ken SundheimMost young entrepreneurs can't wait until graduation. They finally can be free to roam the business world in search of the company that they're going to make millions off of without the mundane tests and ever-increasingly mundane professors. For aspiring entrepreneurs who are not yet ...
Views: 1313(5 votes) - The Staffing Industry - What You Should Know Prior To Involvement - by Submitted on Apr 07, 2011 from Ken SundheimThere is no Series 7 of recruiting, and yet the industry has the potential to be as lucrative as the field of finance. Even though experts believe that the staffing business dates back to ancient Egypt, it did not get rolling in its modern form until WWII, when a shortage of male workers became ...
Views: 1284(2 votes) - Your Own First Boss: What You Must Know - by Submitted on Apr 01, 2011 from Ken SundheimBecoming your own boss is not as glamorous as it may first seem. It takes an unstoppable work ethic, an incredible drive, and requires a combination of intelligence, tenacity, and creativity. Intelligence is necessary, but in today's world, it is not enough. Anyone can google a concept, but an ...
Views: 997(2 votes) - Learning from TV: Eric Cartman the Entrepreneur - by Submitted on Apr 01, 2011 from Ken SundheimFat, foul-mouthed, racist – call him what you want, but Eric Cartman is, without doubt, an entrepreneur. What traits make the young Colorado inhabitant both so lovable and so entrepreneurial? Here is where Cartman excels where most entrepreneurs fall short: Cartman is no stranger to hitting ...
Views: 1655(3 votes) - Five Mistakes Entrepreneurs Starting Out - by Submitted on Mar 26, 2011 from Ken SundheimBelow-Market Pricing Many first-time entrepreneurs are looking for any and every way to become competitive. Some think they will get a competitive advantage by lowering their prices below market rate. However, what many entrepreneurs fail to see is that most potential customers know ...
Views: 1012(2 votes) - Two Truths to Market Your Small Business - by Submitted on Mar 18, 2011 from Ken Sundheim1. Real ethics are an absolute necessity. In today's work environment, there is a sense that a person should do anything it takes to close a sale. With this mentality, ethical lines are often blurred by desperation to make a sale, and many are willing to offer anything and everything ...
Views: 1062(2 votes) - Marketing Tips to Put You Ahead of the Pack - by Submitted on Mar 18, 2011 from Ken Sundheim- Marketing is a form of a self-expression. I think of it as an art, but you don't have to be Picasso to make money off of it. An example I can give is that I do prefer Apples to PCs, but part of the reason they are the only computers used in my office and were the ones originally purchased ...
Views: 1052(2 votes) - Increase Your Revenue with Good Management and Marketing - by Submitted on Mar 18, 2011 from Ken SundheimGood management When it comes to the success of an organization, management is always the first variable of the equation. A company could either have managers or it could have leaders. The former sends a company to bankruptcy court; the latter is painstakingly hard to recruit and cultivate, ...
Views: 987(3 votes) - How to Succeed in Your Career - and Your Savings Account - by Submitted on Mar 14, 2011 from Ken Sundheim"Winning the lottery isn't always what it's cracked up to be," Adams comments. "I won the American dream but I lost it, too. It was a very hard fall. It's called rock bottom," says Evelyn Adams a two time lottery winner from the State of New Jersey who, after many thankless nights in Atlantic ...
Views: 1025(3 votes) - Building a Better Business Rep with Sales Tactics - by Submitted on Mar 12, 2011 from Ken SundheimBring Ideas To The Table, Solve Problems Sales is quite easy, though most don't make it out to be. At the end of the day, sales is about solving the customer's problems and doing so by offering unique perspectives as to how to skin the cat. More often than not, when a company calls a ...
Views: 1231(5 votes) - Making It as a Start-Up in Today's Economy - by Submitted on Mar 11, 2011 from Ken SundheimThe first year of a business is a sprint. It is a rush to the next year so the survival odds increase and so that the business can flourish. Below, you will find four tips to help your start-up succeed in even the worst economic environments. (1) You Can't Rely On Current Customers and ...
Views: 962(3 votes) - Changing Your Resume Format to Fit the Times - by Submitted on Mar 05, 2011 from Ken SundheimIn 2011, almost all resume writers have failed to understand that nearly all resumes are written online. Simply knowing this can give the job seeker an amazing advantage. For instance, a mere 30% of website readers scroll down on any given web page. Therefore, the job applicant can have 2, ...
Views: 1266(1 vote) - In the Age of Web Reading, Resume Objectives Are More Important Than Ever - by Submitted on Mar 04, 2011 from Ken Sundheim99.99% of job seekers don't think about the reason why a solid, well-written and compelling resume objective is that the resume is nearly always read on the web. The bulk of website readers (70%) do not scroll down on the page when reading any form of writing on the web. Moreover, about the ...
Views: 1268(1 vote) - Beginning Steps To Starting a Business - by Submitted on Feb 25, 2011 from Ken Sundheim1. Keep it service-based and simplistic. I was recently told by someone that their new invention was going to be global; it was going to be the next big thing. Then, I asked him about production, warehousing, distribution and patent because if it got as big as he was boasting, someone would ...
Views: 1227(3 votes) - Clues that You Should Start Your Job Search - by Submitted on Feb 23, 2011 from Ken SundheimRegardless of how unhappy they are, people are always afraid to move jobs. Though the odds of success may be higher at another company, it is the uncertainty that clouds their judgment. I have seen candidates wait out an impending lay-off just to keep some glimmer of hope that it may not ...
Views: 1170(2 votes) - Refuse to Lose: Disrupt Your Industry and Win - by Submitted on Feb 19, 2011 from Ken SundheimFor the entrepreneur, creating an industry disruption is thoroughly annoying your competition solely based on your existence as a human being. Every now and again, companies come to my staffing agency and ask us to recruit from a competitor. I don't understand this methodology of emulating ...
Views: 1056(3 votes) - To Start a Business, Start Working on These Traits - by Submitted on Feb 15, 2011 from Ken Sundheim(1) Entrepreneurs Know Customer Service - The Basis Of Good Sales Entrepreneurs, among many other skills, are tremendous when it comes to sales and customer service. Since sales is simply good customer service combined with acute knowledge of their business, the hardest working entrepreneurs ...
Views: 896(3 votes)