Your website is the face of your brand. It’s one of the first places customers visit to know more about you and establish an impression about your brand. They want engaging, personalized experiences across every touchpoint. And they expect you to be very good at it.
When the economy ... Views: 229
Launching and managing a new business can be challenging. However, by leveraging digital platforms like Salesforce, businesses can heave a sigh of relief as the platform automates business processes, streamlines operations, reduce costs, and increase efficiency. However, using a cloud-based ... Views: 180
In today’s digital era, customers are more informed and expect superior experience from businesses. Gone are the days, when brand promotion depended on word of mouth as with the advent of technology communicating with your customers has become much simpler than ever. Though, there is no ... Views: 229
If you are using Salesforce then you must be aware of why this cloud-based platform has become a preferred choice of businesses. Over the years, the robust platform has come up with multiple innovative features, functionalities and solutions that are designed to meet the evolving needs of users ... Views: 246
Business sustenance and growth require a regular influx of profit. However, generating profit isn't just about increasing sales. Suppose you wish to secure a stable source of income for your organization. In that case, it is essential to identify ways to maximize productivity, increase ... Views: 297
As a robust cloud-based platform, Salesforce is being leveraged by businesses of all sizes to manage their customer relationships, as well as their business processes. However, not every business gets the desired outcome of enhanced efficiency, improved pipeline visibility, and increased sales ... Views: 235
One cannot deny the importance of business communication in today’s competitive business landscape. While businesses should consider providing omnichannel experience to their customers, SMS (Short Messaging Service) continues to be the most preferred mode of communication. SMS is ... Views: 281
An organization’s data is its most valuable asset, and safeguarding it is its primary responsibility. As a cloud-based platform, Salesforce provides a safe and secure platform for data storage. However, precautions should be undertaken to ensure data safety, which indeed is a full-time ... Views: 374
The key to a successful business lies in happy and satisfied customers. In fact, high-performing sales teams focus on leveraging tools and technology solutions that would help them manage customer relationships while ensuring operational efficiency. One such powerful solution is the Salesforce ... Views: 314
For every business entity, the ultimate goal is business growth and ROI. Given the growing customer demands along with the competitive landscape, businesses have to look beyond traditional ways to sustain themselves. Implementing a robust CRM (Customer Relationship Management) system is the ... Views: 388
In today’s competitive business landscape, the key to business success lies in effective communication, especially with your customers. While there is no dearth of business communication tools available in the market, SMS (Short Messaging Service) continues to be one of the most preferred, ... Views: 394
Organizations across the globe have realized the significance of having in place a robust CRM system like Salesforce to manage their business processes, nurture leads and provide superior customer service. While Salesforce offers a wide array of features, functionalities, and components that can ... Views: 429
In today’s era, businesses are leveraging technology solutions to streamline their business processes in order to maintain operational efficiency. One such robust system that has been commonly used by businesses of all sizes and domains across the globe is a CRM (Customer Relationship ... Views: 520
In today’s hyper-connected world, customers are looking out for new ways to engage with their customers. In fact, the way customers wish to engage with organizations has changed significantly over the years. Today, customers expect companies to comprehend what they need even before they ... Views: 502
In today’s ever-evolving business landscape, keeping your customers happy and satisfied is key to organizational success. As a small business, you might not have sufficient time, resources and staff to cater to your customers in a way that could earn you their loyalty for the long-term. To ... Views: 1343
“By 2020, 85% of customer interactions will be managed without a human” – GartnerPrior to jump into depth to sharing about ‘customer experience optimization through AI technology’ let’s first understand ‘what is customer experience?’. The ... Views: 575