Book endorsements sell books.
Some of the best ways to get endorsements are:
• At the beginning and end of your book.
• When you do a launch and people opt into your list for a bonus gift, you can add a request or two to the series of AR's (auto-responder messages).
• After the fact ... Views: 1415
“Buy my book and get a bunch of cool bonuses worth over $4,000!” This was a recent post in a Facebook group I belong to. I have no idea what the title of the book is, nor whether or not the bonuses have anything to do with the subject matter of the book. I was somewhat amused by the post and ... Views: 1415
Many people marketing with the Internet are utilizing a couple of very effective strategies to increase revenues and market reach. Newer marketers may believe these tactics are brand new and are some great “secret” recently revealed. Anyone who has been in marketing for any length of time knows ... Views: 1411
For years I held back, thinking success was for others but not for me. It wasn’t until I was willing to step out in a big way that things began to change. And change they did! I went from struggling day-in and day-out to having an abundance of money, business, and impact.
Not only had my fear ... Views: 1408
Does your business allow for “mailbox money” and a lifestyle you love? If not, what would it take for you to create this?
Let’s start with the definition of mailbox money. This is money you receive in both your inbox and your physical mailbox.
I first heard the term from Mary Morrissey. ... Views: 1405
There are numerous types of marketing: internal marketing, external marketing, online marketing, offline marketing, push and pull marketing to name just a few.
You also have attraction marketing, which addresses the area of setting intention, utilizing the law of attraction and visualization. ... Views: 1402
Many people believe Law of Attraction (LOA) information is a recent discovery. When one first happens upon LOA this IS true; they've had a breakthrough that allows for a different view of life.
Perhaps they discovered LOA by way of a conversation, movie, book, seminar or article. Those who ... Views: 1401
Trends come and go. One day something’s hot, the next it’s not. Lately there’s been talk by millions of people about the law of attraction; think about what you want and it will manifest. Every month millions of dollars are spent on books, CDs, seminars, trainings and coaching sessions teaching ... Views: 1396
Consider this... when you do a kind deed, do you need to get credit for the action or do you take action simply because the task needed to get done? Your initial reaction may be that you took action on something because it needed to get done. Yet, many people (on a hidden level) can't stand the ... Views: 1390
Most authors want to sell books, but many never will. At least not more than a handful.
The #1 way to sell books is to get yours to stand out from the millions of others that are out there.
Below are 10 very easy to implement "stand out" ideas.
1. Article marketing
One of the oldest ... Views: 1384
“Business is slow. The economy makes it hard to generate revenue. There’s too much competition.”
Comments like these are made each and every day. And yet, there are those who will tell you it has never been easier to build a successful business than today.
So what’s the distinction? ... Views: 1384
Book tours have been around for a long, long time. Before the days of virtual book tours, when tours were publisher-sponsored, covering several cities, book tours were very cost prohibitive.
Fast forward to today. Nowadays, most authors are responsible for their own book tours. This means they ... Views: 1384
Years ago many consultants, speakers and authors taught that we must work on our weaknesses in order to succeed. Then there was the period where we were told to only focus on our strengths.
The fact is, we must know both our strengths and weaknesses in order to fully position our offerings ... Views: 1384
According to Statistic Brain only 8% of the 45% of those in the United States who set New Year’s Resolutions will achieve them. Most give up on their resolutions within the first 30 days.
Why is this? It’s simple. We forget about our big why.
Is there something you absolutely want to ... Views: 1380
“Necessity is the mother of invention!” The first time I heard this was nearly twenty years ago when I was introduced to Tony Robbins’ material. I have to admit, the first time I heard this it didn’t quite register.
However, nearly three decades later, it makes all the sense in the world. In ... Views: 1380
The first I heard of Blab.im was when my buddy, Brian G. Johnson posted on Facebook he was hosting a Blab. Shortly thereafter, Joel Comm was promoting his Blab. Before I knew it, many of my friends and colleagues were Blabbing and having a great time doing so.
My initial thought was, “Oh ... Views: 1379
What is success? Success in the truest sense is a very personal thing. It’s not uncommon to fall into the trap of letting others tell us what we must do to be successful or deciding for others what success should mean to them.
Parents do this as do spouses. Friends do this as do bosses. ... Views: 1377
Recently I surveyed a group of several hundred authors. "What's your greatest challenge with marketing and selling your book(s)?" was the only question asked.
The results were as follows:
38% knowledge
33% time
17% money
7% fear
5% other
It’s not surprising knowledge ranked the ... Views: 1375
Over the last few days I have had several conversations with friends and clients about their businesses.
Many are thrilled with the fact business is picking up while others immediately go into, “The economy is still slow. That’s why my business isn’t picking up.”
For some, The Economy is ... Views: 1374
Not everyone is suited to Internet marketing. There are a number of reasons for this. Many will not succeed due to their unwillingness to face reality.
The reality is it takes time, knowledge and effort to succeed in the world of online marketing. Regardless of what you are marketing there ... Views: 1374
1%. This is just about the percentage of people who buy information products, attend seminars, listen to CDs to learn something who will actually do anything with the material.
I am in the 1%. Why? Because I have a philosophy that has served me well. Whenever I invest in something I will ... Views: 1372
Many authors make two common mistakes when it comes to marketing their books. One, they don't do any marketing. They seem to think the book will sell itself.
Two, they don't give enough lead time for marketing before the book is published. A week or two to prepare for a book launch is hardly ... Views: 1372
In the time I’ve been in business and coaching others there are four phrases I’ve heard over and over that, quite seriously, are holding people back.
1. I don’t know what to do. Okay, so you don’t know what to do. What are you going to do about it? The difference between those who succeed and ... Views: 1370
“It seems from all I’m seeing; your major focus is on writing and marketing books. What’s gotten you so excited about this right now?” Brian Basilico, host It’s Not About You, It’s About Bacon Podcast show, asked me during a recent interview.
“Now more than ever, we’re at a really critical ... Views: 1367
In the last few days I have coached several new clients who were misled into believing the BS of getting rich quick on the Internet. I have heard a similar story from several people so I definitely lean toward believing that there are some so called “experts” telling people when they buy program ... Views: 1366
When I initially agreed to do a 30 Day Blog Challenge, I had no idea how beneficial it would be. Eleven days into the experience, I’m finding it has given me a new level of discipline and focus that has far reaching benefits.
It was during a private mastermind meeting with my clients that I ... Views: 1364
Regardless of your niche, posting on forums can be an excellent way to gain visibility for your teleseminars. It doesn't matter what market your teleseminar is for there's a forum for you!
If you're willing to find those forums and follow the following steps you will be amazed at the ... Views: 1358
Regardless of how much or how little marketing knowledge you have, it is essential to always know who your market is and is not. It’s also important to accept that your marketing strategy should change as your business changes. And of course you must know your limitations in terms of budget, ... Views: 1357
You’ve done it... you’ve written your first book. It’s only a matter of months, maybe even weeks, until it’s published and ready to be sold. Now you can relax and watch the money pour in.
Not so fast. Now you have to let people know the book exists. This is done by way of how you market and ... Views: 1356
A great way for an author to expand their market reach is to do what is called “repurposing” the content of your book.
You can turn the content of your book into a number of different products and services. The book is the beginning of what could be a very profitable journey.
Simply put, ... Views: 1354
One of the primary reasons most entrepreneurs won’t achieve the highest level of success in their business is their lack of effective marketing.
One of the most important types of marketing you need to learn is pull marketing.
As the name implies, pull marketing is persuading consumers ... Views: 1352
I’ve had a YouTube channel for years. Until recently, I didn’t have a focused theme. I was all over the place uploading videos that addressed many topics.
Whatever struck my fancy, I would turn on my camera or iPhone and presto! a video was created.
Although some of my videos received ... Views: 1348
It never ceases to amaze me when I hear about or experience a company that forgets the basics of Marketing 101. Lots of companies use all the latest and greatest marketing strategies to attract business, yet forget one of the most effective forms of marketing; stellar customer service. It seems ... Views: 1345
Recently I was reviewing transcripts from a training program I facilitated with a colleague on how to become a successful professional speaker – a six figure a year speaker. I had to smile when I read our recommendations. Not only are they spot on, they hold as true today as the day we hosted ... Views: 1343
I work with many speakers, authors, trainers and consultants who want to gain visibility on the Internet and within their market. Without a doubt, they all realize they need to market themselves, but many just don’t know where to begin. Marketing serves several purposes including market reach, ... Views: 1341
Something that will boost your business, your revenues and your expert status more than just about anything is information product development.
There are various types of information products you can develop; those that are used specifically for building your opt-in subscriber list, those ... Views: 1340
Recently I offered an open, hop on the phone line, Q&A session. It was on a Saturday and I made myself available for two hours to answer as many questions about building your business as possible during that time.
To encourage people to get on the line I announced the call would not be ... Views: 1340
Find joint venture (JV) partners with big mailing lists, slap an email message together, have all JV partners send it out on the same date and presto! You are a bestselling author.
Garbage! That's exactly what the previous statement is. It's garbage.
As someone who has been involved in ... Views: 1339
A little more than six months ago, I was training for a marathon as a power walker. During one of my longer workout sessions, I hit a pothole and instantly broke my ankle. I was literally stopped in my tracks. Knowing I would be laid up for a few weeks, I took the first few days to relax and ... Views: 1334
It’s not uncommon to look at someone who seems to have it all together and compare our insides with their outsides.
Dig deeper and you may be surprised that even the most successful people deal with fear, doubt and uncertainty.
The difference though, is they have a different way of handling ... Views: 1334
I consider myself to be very grounded in logic. As well, I understand the principles and energy around the law of attraction. As such, on Facebook I belong to business groups, spiritual groups, groups that talk about manifesting and health and well-being groups.
Often, in the spiritual groups ... Views: 1330
Getting a book published is a lot easier, and simpler, than in years past. From idea to publication it can be a matter of weeks, even days.
As in the past, publishing is the easy part. Sure, in the eyes of the author, that may seem far-fetched. Yet, ask any author who has made money from their ... Views: 1329
Recently someone asked me what I think the #1 rule of affiliate marketing is. Actually, there’s more than one top rule, but here’s top of the list.
#1 RULE: Pay your affiliates what you owe them when you owe them. Nothing can sour an affiliate relationship faster than you owing someone money ... Views: 1326
Most people have heard they should build an opt-in list. This is true.
But it’s not just any list. Your greatest results come from building a targeted and responsive list.
You will be in a better position to put sales on autopilot when you do. The best way to build your list is have a ... Views: 1326
Most marketing strategies are about being in motion. Have a plan, be proactive, and take the necessary action steps. Although being proactive is a necessary aspect of marketing, an often overlooked and yet equally important part is your company’s internal perception. Many companies put a lot of ... Views: 1317
Only people who are selling information about how to be an Internet Marketer are making money online! I can’t tell you the number of times I have heard this statement from someone who downloads a free report, buys an information product or enrolls in some type of a mentoring course. They get the ... Views: 1316
Lately there's been lots of conversations, postings in forums and in social networks about whether or not Social Marketing is useful or a complete waste of time for authors. As with any form of marketing you have to decide what is most beneficial to overall goals. The fact is, Social Marketing ... Views: 1315
Looking for a great way to position your expertise in order to sell more books? An extremely effective way to do this is develop an online mini course that directly ties into the topic of your book.
The fact is mini courses are simple to create and are viewed as very high value to the ... Views: 1315
Many experts enhance their product offerings with high quality services. Regardless of what you make available to your market, you need to take one very important step.
Before you invest time, money or effort into product development make sure you understand the needs of your market. You ... Views: 1312
Writers like to write. That’s a given. When you’re an engaging writer you do tend to build a following. One of the main reasons to have a loyal fan base is to generate a sustainable revenue stream. The more of a following you have, the more likely it is every book you put to market will make ... Views: 1311