An independent baker is faced with plenty of challenges as he or she tries to build a business and a career today. With giant wholesale stores such as Costco and BJ’s offering cakes and all sorts of party-sized pastries at rock-bottom prices, as well as the likes of Dunkin’ Donuts, Panera Bread ... Views: 489
The consolidation of America’s banks has seemingly left people little choice but to place their money with a financial giant such as Bank of America or Chase. But there are still options out there for those who, to quote a classic Bob Seger song, “feel like a number” with one of the banking ... Views: 580
There are few more elegant ways of getting away from it all than by taking a trip to a bed and breakfast. These destinations provide harried couples and busy families an opportunity to escape from the frantic pace of 21st century life as well as all the accompanying technological distractions. A ... Views: 524
One of the few positives for writers who are out of work—either because they’ve been laid off from spiraling newspapers and magazines or because they can’t find paying work either in print or on the web—is the ease with which they can begin blogging. Platforms such as Blogger and Wordpress are ... Views: 407
Car dealerships have the best and worst of both worlds in this lagging economy. As difficult as it is for people to part with money today, cars—both new and old—remain a necessity. But consumers are shopping harder than ever for that good deal, and are more willing than ever to walk away if the ... Views: 1176
Washing the car is a task most people would rather assign to someone else. Who has the time or the patience to wash a car by hand anymore? The modernization of automatic car washes—which rapidly yet thoroughly wash a car in a fraction of the time it would take to do so by hand—has convinced even ... Views: 570
From the outside looking in, finding new ways of advertising doesn’t seem to be a major issue for chain restaurants. After all, don’t these establishments have seemingly limitless marketing budgets, connections with national ad agencies and the ability to place television commercials in the ... Views: 451
It’s true: just like with the police, you never think you’ll need a chiropractor until you actually need one. And when you need one—oh boy, do you ever need one. As we get older, the odds of suffering painful back woes that won’t disappear with a simple combination of heat and ice increase. ... Views: 426
Let’s face it: everyone needs a laugh these days. And there are few better ways to put a smile on your face and forget the troubles of the world than at a comedy show. Comedy shows at bars and hotels are an affordable means of entertainment for people as well as an inexpensive way for the owners ... Views: 527
The good ol’ days of concert promoting really WERE the good ol’ days. Between promoting a show on the radio—via commercials as well as ticket giveaways—and littering the local newspapers with advertisements for the show, as well as ticket prices that were affordable to the vast majority of ... Views: 609
For decades now, supermarkets have made it possible—and let’s face it, cost effective—for people to buy their own deli meat and prepare sandwiches at home. But sometimes you’re just in a mood for the type of unique sandwich (or, depending on your local vernacular, a grinder, hoagie or hero) that ... Views: 392
We’ve all been sitting at a traffic light and waiting for it to change when our gaze absentmindedly shifts to the telephone pole on the side of the street. Affixed to it is a small sign—perhaps even a handwritten one—advertising the services of a local disc jockey who is eager to provide the ... Views: 549
If there’s any business looking for affordable methods of advertising and marketing, it’s the dollar store. These establishments appeal to people in every income bracket, from those seeking good deals to families whose limited budgets make it necessary to shop at the dollar store.
Of course, ... Views: 476
The old way of letting parents know what is going on at the elementary school is, well, old. Between the increasing costs of paper and the ever-growing awareness and concern for the environment, it is getting more expensive—in the short- as well as the long-term—and less productive to issue ... Views: 330
It may be the dead of winter in many parts of the country, but that is one of the most important times of the year for amusement parks. While business is minimal—or non-existent—during the winter months, the management at these attractions is busy hunkering down and figuring out ways to draw ... Views: 471
If you’re a certain age—like, say, well, at least old enough to remember when email didn’t exist—then you have fond memories of the community bulletin board at college. That’s where you went to find out when clubs were meeting, or to seek a carpool for that long ride home at the holidays, or to ... Views: 429
Competitive dancing is one of the few activities that children can enjoy well into their teenage years. While sports teams inevitably move from the all-inclusive lower levels of baseball, football, basketball, hockey and soccer to teams that are built during tryouts later in junior high school ... Views: 454
In many ways, women’s clothing stores that rent and sell prom dresses and wedding dresses are self-sustaining operations. After all, proms and weddings happen every year! Plus, with senior proms taking place nationwide, and June the most popular month for lovebirds to tie the knot, spring is the ... Views: 508
The calendar doesn’t allow event planners to catch their breath. From birthdays to holiday parties and everything in between, people in this industry are always getting ready for something, 12 months and 365 days a year. So it’s understandable if event planners spend little or no time soliciting ... Views: 532
Summertime is the best time of year for ice cream shops! Everyone wants some relief for the heat and ice cream provides it in the quickest and tastiest fashion possible. But the flip side to everyone wanting ice cream is (seemingly) everyone selling it. It's more difficult than ever for ice ... Views: 515
Summers are the best time of the year for America’s national parks, which provide tourists with timeless sights and memories to last for generations. National parks are an especially popular destination for those within driving distance, as families continue to adapt to the lingering economic ... Views: 435
Tutoring is one of the few recession-proof jobs. From students just beginning elementary school to those grinding their way through graduate school, there’s always a seemingly limitless supply of people who need a little extra instruction and help to achieve their desired academic goals.
But ... Views: 420
One of the few beneficiaries of the downturn in the economy is local musicians. With disposable incomes lower than ever—and tickets to the top acts in the music industry as expensive as ever—people who want to see live acts and hear live music are increasingly turning to local musicians. This is ... Views: 478
The 21st century hasn’t been an easy one for traditional radio. Those traveling by car used to have no choice but to listen to the radio while driving, but today’s 30-somethings have never known a car without a tape deck or compact disc player and drivers of all ages can now plug their iPod into ... Views: 364
If it’s fall, it must mean the busy time of year is beginning for custom publishers. Schools are back in session, which means high schools and colleges are beginning the arduous, year-long process of putting together their yearbooks. And if school is in session, then that must mean sports are ... Views: 400
Suggested URL: /articles-email-marketing-for-accountants.php
Email Marketing for Accountants | StreamSend
Email Marketing for Accountants
It’s getting to be the best time of year for accountants: Tax time! While just about everybody else rues the spring because of the dreaded ... Views: 495
Remember how you learned about afterschool programs during your childhood? The principal would announce the schedule of activities and the teacher would distribute the information and signup sheets. That was only the beginning of the paperwork associated with afterschool programs. After all, how ... Views: 465
Cigar shops are many things to smokers. For those who can't smoke at home, these shops provide a place to enjoy a cigar. For those who simply want a better cigar than the ones available "over the counter" at mainstream stores, a cigar shop offers a great selection of high-quality cigars. Then ... Views: 515
Collectible dealers are having a particularly tough time with advertising in the 21st century. What was once a word-of-mouth industry in which dealers could rely on customers to generate them new business in addition to such tried and true mediums such as newspapers and monthly magazines is now ... Views: 437
For doctors, the comfort of their patients is of great importance, behind only treating and curing whatever ails those who walk into their offices. This adage is especially true for dermatologists, who specialize in handling often-delicate skin issues. After all, skin problems such as eczema, ... Views: 464
These are tough times for traditional, “brick and mortar” bookstores—the toughest, in fact. With Amazon.com redefining not only how people shop for books but how they consume them, as well, thanks to the Kindle, the old-fashioned bookstore is in danger of becoming as extinct as the typewriter ... Views: 474
The 2010 remake of “The Karate Kid” was good for karate studios. But karate teachers can’t count on movies and Hollywood generating new business! While karate is a timeless sport, both for self-defense and self-esteem purposes, it is a challenge for these studios to attract new students. Word of ... Views: 541
“The sandwich shop.” Talk about three words that embody fond memories of long-ago, small-town days. Who doesn’t recall Mom and Dad heading out on a Saturday morning and returning with lunchtime sandwiches (or, depending on regional terminology: heroes, subs and grinders) for the entire family? ... Views: 502
One of the main challenges for senior citizen centers is spreading the word about their activities. The local daily newspaper is still consumed by senior citizens, but the declining ad space and rising classified costs mean that placing ads is no longer cost-effective for senior citizen centers. ... Views: 598
For generations now, the best way for wedding planners to promote and market themselves was via appearances at bridal expos, by buying ads in bridal magazines and, of course, by word of mouth recommendations. But the old ways of marketing aren’t nearly as effective in the 21st century. For a ... Views: 1074
The way in which we consume media and information has changed dramatically over the past 20 years, to the point where the printed word is on the verge of becoming obsolete as people electronically consume one-time household staples such as newspapers, magazines and books on devices such as the ... Views: 425
The best part about starting a web-based business is the lack of overhead. You don’t have to worry about finding office space, or having to make the rent for that office space every month. You can take all the money you would otherwise earmark for rent and other costly office expenses and ... Views: 363
In a media world in which fewer and fewer corporations control more and more of the mass media, local cable access stations have never been more important. Sure, when people hear the term “cable access,” they think of fictional low-budget slacker buddies Wayne and Garth producing “Wayne’s World” ... Views: 348
Sometimes, it doesn’t seem as if advertising for real estate agents has gotten any more advanced than planting a FOR SALE sign in the front yard. Few newspapers still have a real estate section worth reading, and even those that do don’t have the space necessary to give readers a good idea of ... Views: 424
Advertising remains simple for musical acts that are hip and hot enough to headline arenas. Massive promoters such as Live Nation have plenty of money at their disposal to flood the television and radio airwaves with advertisements enticing local residents to come out and see the show.
But ... Views: 388
One industry that hasn’t yet been rendered irrelevant by technology—and never will—is hairdressing. Computers can do just about anything, but they can’t cut your hair! As a result, business remains brisk and booming for hairdressers, even in this sagging economy. But the downside for ... Views: 431
Who said your days of competitive sports had to end with high school graduation? Athletes of all ages, from teenagers to senior citizens, still feed their competitive juices in adult sports leagues. But organizing and maintaining these leagues is tougher than ever. Working 40 hours (or more) and ... Views: 412
Local restaurants have plenty of challenges during these trying economic times. With everyone tightening their belts, families aren’t as likely to go out to eat as they were five years ago. And when they do go out, they are more prone to head towards the type of chain restaurant—such as a TGI ... Views: 354
Advertising used to be pretty easy for magazines. Remember those omnipresent subscription cards inserted in magazines—and how often they did the trick? Thumb through a magazine in a store, like what you read, take out the subscription card, fill it out, mail it in and voila—six weeks later your ... Views: 416
The newspaper industry would seem to be about the last one that could benefit and profit from email marketing. After all, isn’t the point of newspapers to get people to read them by either subscription or by heading out to the store every morning and picking one up?
Well, yes, but email ... Views: 402
The dawning of the new year should mean good news for ski resorts. Not only is winter at or near its peak and providing the snowiest conditions possible, but people are eager to get out to these resorts and try out the skis they got as gifts over the holidays. But generating business is a ... Views: 432
There aren’t many jobs more pressure-packed than that of wedding photographer. He or she has one shot—quite often literally—to perfectly capture the biggest day of a couple’s life and to take the pictures that will be lovingly displayed and shared for generations to come. And the photographer ... Views: 460
When it comes to marketing these days, those who operate furniture stores have their work cut out for them. Super stores such as Walmart and Target have cut into the business of furniture stores and made it possible for people to furnish a house the same place they pick up a quart of milk. In ... Views: 351
The usual advertising medium for a lawyer is unfortunately not a very realistic one for the vast majority of legal professionals. Sure, everyone gets a kick out of watching television ads in which lawyers somberly promise to deliver the verdict you want or else their services are free. And ... Views: 425
The summer is a great time for libraries. Kids are out of school and their parents are eager to get them to the library, where they can either read required books for the upcoming school year or learn the joys of reading for pleasure. Plus, adults have more time off in the summer and are likely ... Views: 460