More and more otherwise astute businesses, organizations, and professionals are making poor choices in their website design and construction. Too often, they choose a friend who is “good with computers” to be the webmaster (and usually willing to do it for next to nothing) or they choose a cheap, over-the-counter software package just to save money.

Either way, it can be a big mistake because the end result is a glut of lackluster and less-than-optimal websites that never achieve what they might have achieved if they were designed right in the first place. What’s the old saying – you get what you pay for? Or, in some cases, don’t pay for?

Your website is a direct reflection on you and your business, and if it is plain, cheap-looking, looks like something “off the shelf”, or is difficult to maneuver around, your customers – and potential customers – will be able to tell the difference immediately. They just won’t tell you. Worse, they will likely look somewhere else to do their business, and you will never know why.

Of course, appearances preclude technical problems which can be exasperating to both you and those trying to access your website. While many of the amateur computer “experts” might eventually fix the problem, a real pro will usually prevent it from happening in the first place and maintain the overall fitness of your website.

There are many choices among webmasters, but the crème de la crème of website construction, website design, and website management is Shubhayan IT & Corporate Services ™ (SICS™) (http://www.shubhayan.net/), the internationally renowned full-service information technology and corporate services company, serving a broad range of political, corporate, and entertainment clients. SICS™ is part of the larger Shubhayan Industries, a multi-national organization with headquarters in Beverly Hills, California.

Among the many services that SICS™ provides include data bases, graphics, software, websites, ecommerce, and templates, corporate formations and filings, copyright and trademark protection consulting, foreign business representation, email backup, virtual office services, marketing, and printing; and much, much more. With SICS™, full service truly means FULL service with all the bases covered.

SICS’s clientele includes a number of incumbent politicians as well as political candidates for the U.S. Senate and House of Representatives, House of Representatives, State Senate, State Assembly, City Council and others for which they provide full online campaign solutions. It is the official political branding and web design firm for all Congressional Democrats in Southern California including Congressman Bob Filner and Congresswoman Susan Davis. SICS is also the official political branding and web design firm for the San Diego County Democratic Party. The company has also worked with foreign Presidents, Leaders and other Heads of State on many projects. With all text and material in-hand, a political website can be up and running within 24 hours.

SICS™ also services clients in the entertainment industry including many foreign artists, such as Bollywood and Latin American celebrities, musicians, and filmmakers seeking to enter the United States market. SICS™ offers celebrities, artists, and photographers a variety of custom photo galleries to showcase their work with the widest range of galleries available anywhere on the internet. Once a design has been completed and initial photos uploaded, the site can be self-maintained.

Among SICS’s more high profile clients include Bank of America, Disney, Universal Studios, Port of San Diego, and International Rock Star Bappi Lahiri, and San Diego State University.

However, although SICS™ certainly boasts a bevy of elite clients, their typical corporate clients include small to mid-size national and multi-national companies wanting to enhance their corporate identity and online presence.

SICS™ also specializes in providing services to Spanish speaking clients in the United States, Latin America, and Spain. With offices in Mexico City, SICS™ is well-positioned to accommodate bi-lingual requirements too.

Many will undoubtedly continue to cut corners on their websites – for whatever reason - but there is no substitute for quality. Otherwise, it’s like transposing your face on a picture of Arnold Schwarzenegger’s body – the image might look good at first glance, but once you get past the initial impression, the truth is quickly exposed.

NOTE: Readers who contact SICS™ at (1) 858.231.3142 or (www.shubhayan.net) and specifically mention the code JME0616 by August 31, 2009, will receive a 50% discount on website design, databases and photo galleries.

Author's Bio: 

Jim Evans has been a successful freelance writer for more than 40 years specializing in press releases, feature stories, radio and TV commercials, and more.