Introducing Contra Investments

We are all familiar with the nuances and subtleties' of “rowing against the tide” or “sailing against the wind”. Undertaking to do things which are in contrast to the usual is reflected in the above quotations. In the world of investments, when someone chooses to go against the prevailing market by buying assets which are not doing well and selling those stocks which are supposedly in the ‘pink of health’, the investor is practicing ‘contrarianism’.

What is Contrarian Investing?

Contrarian investor identifies contra investment opportunities and follows contra investing by using proven contrarian investment strategies. The contrarian may invest in ‘contra stocks’ as well as ‘contra funds’ which follow ‘the contrarian approach’.

Thinking behind Contra Investments

The profile of a ‘contrarian investor’ reflects the idiosyncrasies of a person who thinks differently. If a Bollywood cliché be borrowed to describe this tribe, then ‘contrarians’ belong to the ‘zara hat ke’ (removed from the normal) group of people.

This group of people who follow contra investing feel that when the market is going up it is because people are fully invested and no further purchasing power exists with them. On the other hand, when a downturn is predicted, people have already sold out their stakes, therefore at this point the market can only go up.

They think in contrary to the market. That’s contrarian approach. This makes them identify successful contra investments.

Sir Jon Templetong on ‘Contrarian Investing
Sir John Templeton, is rated highly as a contrarian investor and the story of his rise is an interesting one, but more about that later. What Sir Templeton had to say about ‘Contrarianism’ is very apt- ‘To buy when others are despondently selling and to sell when others are euphorically buying takes the greatest courage, but provides the greatest profit’.

In a single sentence he explained about contrarian investing very clearly. This is the beasic principle behind the contrarian investment strategy. If you follow this one principle you can easily identify the profitable contra investments.

Essential Elements of Contrarian Investment Strategy
As per Howard there are two primary elements to contrarian investing:

I. Noticing some quality that others fail to see or appreciate and is thus not reflected in the market price. If something uncanny or out of the ordinary comes to notice- for example a technology which has great potential in future, but is still being developed, then it could prove to be a gold-mine if one has the foresight to invest in it.

II. Finding that the market vindicates the investor’s faith. At times we are apprehensive about our ability to assess a situation currently. We are pulled back by self-doubt yet bet on an investment and it turns out to be a winner. This is what it is about vindication of faith.

The above two elements are the guiding factors behind formulating a successful contrarian investment strategy.

Successful Traits for ‘Contrarian Investing

Being a ‘contrarian’ investor requires a lot of courage. The characteristic traits of such contrarian investors require an insightful, skillful and incisive second level thinker’s ability. One who can think out of the box and keep away from consensus portfolios. Conventional wisdom has to be kept aside, Buffet is very specific on this “long on conventional short on wisdom”.

The contrarian has the ability and confidence to tell the world that the market is wrong in its assessments, as it is at times; the ability is derived from the contrarian-investor nature and the confidence stems from the fact that they possess a strong sense of “intrinsic value” and “a margin of safety”.

To be successful with contrarian investing these traits are very important. Develop these traits in you and acquaint with investors who have these traits in them. If you could work on this one thing seriously, you will become very successful at contrarian investing sooner or later.

Unconventional aggression – Key to “contrarian investing”
Some traits in ‘contrarians’ make them stand apart in the world of investments. Some investors believe in the dictum of ‘discretion is the better part of valor’, they would rather wait for the dust to settle down rather than catch a falling knife. However, contrarians are opposers by nature and would hence try and catch the falling knife rather than weigh their chances when the dust settles down because it is quite likely that there will be no bargain when everything gets back into the groove.

Contrarians are iconoclastic and they break-away from the conventional method of making an investment. This can often be a lonely path to traverse, but then again ‘fortune favors the brave’ and contrarians are brave hearts who do not shy away from making unusual investment decisions.

A Success Story of Contrarian Investing

Coming back to the success story of Sir John Templeton, in 1939, as a young farm boy, John went into his boss’s office and begged for a $10,000 loan. His boss granted him the loan and John did not waste time. He went out and invested it in small-cap stocks trading on a major exchange for $1 or less. The stocks numbered 100 in all, and all of them were in the ‘most hated stocks’ category. Subsequently these 100 stocks bailed the U.S. out of the Great Depression and catapulted Templeton into the –Investing Hall of Fame.

Today Templeton is worth more than $2 billion and the fund bearing his name is making money for a lot of investors. Templeton’s contrarian views thus stood him in good stead and proved emphatically that ‘going against the tide’ has its virtues. His contrarian approach and contrarian investment strategy brought him the success.

Contrarians and their contributions in “Contrarian Investing”

Not all investors can be contrarians. For an average investor to become a contrarian would logically entail a lot of study and an uncanny knack for picking up bargains. Jim Rogers, Marc Faber, John Templeton, Sam Zell, Eduardo Elssztain and Gorge Soros are famous contrarians who have made it big in the world of
investment. Among the tips they have shared are:

1. Identify an area which has a good prospect but is outside the normal conventional options. E.g. Going into agriculture as Jim Rogers did because farming is an area which is going to receive a lot of attention with time as lesser people are going to be involved in the production of more food for feeding the earth.

2. Try to follow the course which is opposite to custom and more often than not you will come up trumps.

3. Go in for an investment asset class when the prices are down,

4. Acquire a strong sense of ‘intrinsic value’ and ‘margin of safety’ as they are useful tools to assess a decision.

Author's Bio: 

The author is Ramalingam K, an MBA (Finance) and Certified Financial Planner. He is the Director and Chief Financial Planner of Holistic Investment Planners (www.holisticinvestment.in) a firm that offers Financial Planning and Wealth Management. He can be reached at ramalingam@holisticinvestment.in